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New Media Campaigns and the Managed Citizen (Communication, Society and Politics)
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W. Russell Neuman, University of Michigan
"Howard cogently outlines the possibilities, and particularly the potential dangers, of new technologies for deliberative democracy. Using an ethnographic approach, the author provides an understanding of the organizational norms and personal perspectives of key operators engaged in political campaigning through electronic means."
"...The strengths of this book are many. It overflows provocative theoretical claims....interviews with consultants and case studies organizations produce fascinating insights....an innovative way to reseach decentralized communities..."
--John Sides, George Washington University, Political Science Quarterly