More About the Author
Award-winning journalist and author Michael Hodgson is constantly "seeking out the wilder side of a mountain..." in search of a good story or a ridiculously tough place to test gear. Frankly, his friends are amazed that he can still walk.
In addition to HI Travel Tales (http://www.hitraveltales.com), Michael currently operates HI Endeavors Consulting, drawing upon his over 30 years of industry experience in the outdoor industry to provide solutions to businesses in need. As a former retailer, guide, outdoor education instructor, publisher, web developer, business developer, and business reporter, he is bring an extensive network of expert connections coupled with a business perspective that is objective, unique, trustworthy, unbiased, and insightful to help businesses with branding opportunities and challenges, customer service and training evaluation, product development strategy planning, business strategy planning, and employee / customer relations.
Until January 31, 2012, Michael served as the president of SNEWS®, a leading subscription-only newsletter serving the outdoor and fitness industries and was a founding partner in GearTrends® - www.GearTrends.com - established in 1999 as an information website for new products and trends in the outdoor, snow sport, fitness, paddling and bike markets -- merged with SNEWS (www.snewsnet.com) in 2002.
Michael started working, along with his wife, Therese Iknoian, with SNEWS founder Bob Woodward in 2000. Michael guided the transition of SNEWS from a print-only publication to a web-only publication in 2001, and then, along with his wife, acquired SNEWS in January 2002. Michael and Therese partnered with Gene Treacy in November 2002 to launch an expanded business with magazines and more, and by 2007 the company had grown its subscription base from 360 when the company was acquired to well over 5,000. On Dec. 21, 2007, Michael, Therese and Gene sold SNEWS to Active Interest Media.
One of Michael's other websites -- www.adventurenetwork.com - debuted in 1996 and was recognized in 1999 as a USA Today Hot Site, a Featured Expert award winner and a Golden Web award winner. Yet another site, www.totalfitnessnetwork.com, and operated in partnership with his wife, Therese, debuted in early-1999. Adventure Network® and Total Fitness Network were relaunched in 2011 as one website, now known as Adventure Network® + Total Fitness Network.
Michael served as the gear editor for Men's Health magazine from 1997 to 1999 and during that time was also the on-air talent covering gear and trends for Outside's Radio Network's nationally syndicated weekly show. Michael also worked as an editor for Outdoor Retailer magazine from 1990 to 1999 where he was instrumental in launching that magazine's website as well as covering the business of running websites, etailing and the Internet before the terms even became fashionable. While with Outdoor Retailer, he co-founded the Daily Exposure, the daily paper for Outdoor Retailer's two industry trade shows, where he served as editor for five years. Now known as the Outdoor Retailer Daily, these highly successful trade show dailies are now published by SNEWS, once again under Michael's direction. Michael has also worked as a part-time editor for Planet Outdoors from June 2000 to November 2000 and a content editor for Fogdog Sports from 1999 to early 2000.
Prior to his life as a journalist / author, Michael worked as the General Manager of Western Mountaineering -- a specialty retail shop and manufacturer of down sleeping bags -- and as an assistant store manager for Adventure 16, a nationally respected specialty outdoor retail chain in Southern California. While at Adventure 16, Michael founded and directed Adventure 16′s store-wide Wilderness Outings program where he also served as a guide.
Committed to serving others, Michael was a member of the Board of Directors of Big City Mountaineers from 2002 through 2010, leading the organization as the board president from 2008 to 2010. He has also served as a member of the Nevada County Sheriff's Search & Rescue team.
As a journalist, Michael's articles have appeared in Outside, Backpacker, Hooked on the Outdoors, Men's Journal, Adventure West, Field and Stream, Outdoor Life, The Christian Science Monitor and others. He has published 18 books on the outdoors which include the wildly popular No Shit There I Was series, the critically acclaimed Compass & Map Navigator, Facing The Extreme, and, most recently, Camping For Dummies.