Industrial-Sized Deals TextBTS15 Shop Men's Hightops Learn more nav_sap_plcc_6M_fly_beacon Cecile McLorin Salvant $5 Off Fire TV Stick Off to College Essentials Shop Popular Services hog hog hog  Amazon Echo Starting at $99 Kindle Voyage Nintendo Digital Games Shop Now Deal of the Day
Kindle Price: $12.99

Save $3.01 (19%)

These promotions will be applied to this item:

Some promotions may be combined; others are not eligible to be combined with other offers. For details, please see the Terms & Conditions associated with these promotions.

Deliver to your Kindle or other device

Deliver to your Kindle or other device

Flip to back Flip to front
Audible Narration Playing... Paused   You are listening to a sample of the Audible narration for this Kindle book.
Learn more

Car Guys vs. Bean Counters: The Battle for the Soul of American Business Kindle Edition

188 customer reviews

See all 10 formats and editions Hide other formats and editions
Amazon Price New from Used from
"Please retry"

Length: 272 pages Word Wise: Enabled
Audible Narration
Switch back and forth between reading the Kindle book and listening to the Audible narration with Whispersync for Voice. Add narration for a reduced price of $5.99 when you buy the Kindle book.
Audible Narration: Ready

Mark Zuckerberg's Year of Reading Book Selections
Read along with Facebook's CEO, Mark Zuckerberg.

Editorial Reviews


"Norman Dietz provides a steady-paced, documentary-style approach to this intriguing material. Lutz's comments will appeal to anyone interested in the fascinating world of auto manufacturing." ---Library Journal Audio Review

About the Author

BOB LUTZ held senior leadership positions at Gm, ford, Chrysler, and BMW over the course of an unparalleled forty-seven-year career, culminating in his vice chairmanship of General motors from 2001 to 2010. He is the bestselling author of Guts: 8 Laws of Business from One of the Most Innovative Business Leaders of Our Time.

Product Details

  • File Size: 493 KB
  • Print Length: 272 pages
  • Publisher: Portfolio; Reprint edition (June 9, 2011)
  • Publication Date: June 9, 2011
  • Sold by: Penguin Group (USA) LLC
  • Language: English
  • ASIN: B004IYJEA6
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Lending: Not Enabled
  • Enhanced Typesetting: Not Enabled
  • Amazon Best Sellers Rank: #245,572 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  •  Would you like to give feedback on images?

More About the Author

Discover books, learn about writers, read author blogs, and more.

Customer Reviews

Most Helpful Customer Reviews

97 of 104 people found the following review helpful By Paul Cassel VINE VOICE on June 9, 2011
Format: Hardcover
`Maximum' Bob Lutz is the last of the legendary `car guys' in the US automotive business. Car guys are those who work in the auto business because they like cars as opposed to the `bean counters' who work in the car business but treat the product as just another widget.

Car guys are those who work at GM or Ford or Chrysler during the day and then at night, work on their cars as a hobby. On weekends, they would race them. During their free time, they would talk cars with other car guys. That's what built GM and Detroit in general. What has almost destroyed it has been the rise of the bean counter to positions of dominance in the domestic car industry. Bean counters focus on financial manipulation over product excellence. Maximum Bob, in this book, documents what went wrong and how to address it - not only in the auto industry but in American industry in general which has all too often been led down the same path to doom as the car industry.

The book is partly a biography covering a very short portion of Lutz's life - his second stint at GM - which recently ended after about a decade. This time around, he tried, with some notable success, to repair the damage he foresaw coming and which caused him to resign from GM many years before. It's more than a biography, however. It is also a diagnosis of what went wrong with the US car industry and US industry in general. Being Maximum Bob, he generally doesn't hold back his often controversial opinions being a person who'd rather speak out and found to be wrong than keep quiet.

The book delivers some surprises as well as details of behind the scenes activities, which, from time to time hit the mainstream news. The short book contains no filler.
Read more ›
10 Comments Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
26 of 26 people found the following review helpful By Theodore A. Rushton on June 19, 2011
Format: Hardcover Verified Purchase
Absolutely marvelous; anyone who reads this will understand the enervating hubris that is destroying business, education and government in America and much of the rest of the world.

First though, to set this book and Lutz in context, a quote from midway through the book: "I know I'm full of crap a lot of the time, but that comes with the territory.

"Your job is to provide me with honest feedback," Lutz writes. If read with this caveat in mind, this book offers enough insight to rescue almost any failing industry without government bailouts. In my career as a reporter, I've seen enough once excellent newspapers go down the drain because publishers refused to understand Lutz's observations, insight and remedies.

He's a "product man," which means a commitment to quality products instead of profits, prestige or paper pushing. Lutz is infuriated by "bean counters" who see value only in profits; as such, it is an eloquent 'cri de coeur' rather than a balanced analysis of business management.

That said, few if any can't benefit from his basic insights into the over-confidence, hubris and arrogance that is making America into a third world society. Federal debt crisis? If Lutz's approach was applied to government and industry, the debate would center on how to use the surplus instead of crying about the deficits produced by dumb attitudes.

The current assumption is that America is great simply by being America; Lutz argues superiority is based on a never-ending search for improvement and innovation rather than complacency. My experience is that America is better than its political or business satraps; if leaders can pick the wisdom from rants such as Lutz, no country can do better.
1 Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
86 of 105 people found the following review helpful By Loyd E. Eskildson HALL OF FAME on June 11, 2011
Format: Hardcover
Lutz' book is about what happened to America's competitiveness, and why, per an outspoken personality with a 47-year stellar career in the business. The title gives Lutz' perspective away. His focus is the automobile industry, but the logic extends to much of our formerly dominant manufacturing sector. Generally his comments make good sense, though not always. Example - his major point would be more accurate if expressed as 'excessive focus on short-term profits. On the other hand, Lutz is not likely to apologize anytime soon for imperfect decision-making - he's more into improving things - right now, and being right more often than wrong.

Lutz is not afraid to name names. His first target is America's handling of the original oil crises - with increased CAFE requirements, instead of raising the gas tax. The unintended result, per Lutz, is that Japanese manufacturers did not have to do anything to meet the new requirements, while American firms incurred high expenditures. Japan also benefited from U.S. desire to keep it within its sphere of foreign policy influence - thus, we did little or nothing about the 'yen' exchange-rate being set too low. (Sound familiar to today and problems with China?) Continuing, Lutz complains that negotiated 'voluntary trade restraints (early to mid-1980s) did NOT result in American manufacturers simply raising prices rather than using the breather to improve costs and quality. However, Lutz' defense of American automakers (they were shifting to the new demand for pickups) lacks credibility because our manufacturers pushed that strategy as a means of avoiding both Japanese competition and stringent CAFE restraints. Similarly, Lutz criticizes those linking global warming to the auto industry, but does a poor job making his case.
Read more ›
11 Comments Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again


There are no discussions about this product yet.
Be the first to discuss this product with the community.
Start a new discussion
First post:
Prompts for sign-in