Imagine if life came with a handbook to help get you through just about every potentially awkward, stressful, or over-the-top situation, with humor, grace, and dignity intact. Life doesn't come with a handbookbut now business does. In Career and Corporate Cool, style and marketing maven Rachel Weingarten defines and details the elements necessary to succeed and stand out in the modern work environment. It's filled with witty and user-friendly advice on building your personal brand equity in the business world while staying true to yourself. A hybrid of business and style, it's a cheat sheet for your professional life, with fun and helpful anecdotes from people who've been there.
While an off-color joke generally won't play in a cubicle environment, it can be a job requirement for a professional comedian. Fortune 500 companies tend to frown on perceived sexual harassment in the workplace while massage therapists touch naked strangers on a daily basis. Career and Corporate Cool helps you understand not only what's appropriate and acceptable in your own work environment, but how best to translate and incorporate your personal style into the accepted mix.
Proving that smart business and great style aren't mutually exclusive, Weingarten covers topics that help you define and refine crucial elements of your professional persona:
Communication Skillsfrom the basics to the personalized details that get you noticed
Networkingwhich contacts are worth pursuing, and how to initiate, create, and maintain relationships
Fashion, Beauty, and Grooming Advicetranslate your day-to-day look to a polished style that best suits you
Quizzes and Worksheetsto help you evaluate your cool quotient
Business Etiquettesocial rules and tools to ease you through every situation
Gender Differences in the Workplacenavigate the differences between male and female work styles
Advice from Expertslearn from their successesand failures
For most people, careers happen in the daytime while cool is for after hours. With common sense and a sharp sense of humor, Weingarten helps you add effortless cool to all elements of your work life. Career and Corporate Cool is a must-have reference manual for the desk set.