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Carlos Santana: Back on Top
 
 
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Carlos Santana: Back on Top [Paperback]

Marc Shapiro (Author)
2.6 out of 5 stars  See all reviews (5 customer reviews)

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Book Description

March 4, 2002
Carlos Santana took the music world by storm back in 1969 with his thrilling performance at the Woodstock festival. He was the first guitarist to skillfully blend fiery rock riffs with Latin, blues and sensuous Afro-Cuban rhythms to create a unique and unforgettable sound. His vision to create innovative melodies has earned him a magnitude of critical praise and acclaim over his illustrious career. But, the road to success has been a rocky, uphill climb.

The middle child of seven children, Carlos Santana was born on July 20, 1947 in a tiny Mexican village where the homes were comprised of brick and mud, and there was no running water or lights. But, what his parents couldn't give in material wealth, they heaped upon their children in love. It was after the family moved to Tijuana that twelve year old Carlos developed his talent for the guitar and his reputation as a formidable musician spread.

In 1968 Columbia Records signed on the Santana Blues Band and they began in earnest to work on an album that would include such popular Latin and soul favorites as "Black Magic Woman," "Evil Ways," and "Oye Como Va". On August 15, 1969, the Santana band was given the opportunity to play Woodstock before the release of their first album and this performance would forever be etched in fans' minds as a key moment in rock history. The Santana Blues Bands went from obscurity to instant recognition. Shortly thereafter, rumblings of discontent were echoed within the group with the volatile mixture of drug abuse, personality clashes, and the frustrations over the musical direction the band, ultimately leading to the demise of the group.

Following the breakup, Carlos Santana delved deeper into the meditative arts and spirituality. The succession of albums that followed were greeted with critical acclaim, but moderate success. In the late 90's, Santana begin working on a new album under the creative direction of Clive Davis, head of Arista Records. In a brilliant union of collaborating with younger artists as Lauryn Hill, Wyclef Jean, and Rob Thomas, the album, Supernatural was a commercial smash. It sold over thirteen million copies, and appealed to both the baby boomers and the teenage crowd. Carlos Santana became the star of the 2000 Grammys, and Supernatural won several awards including, Best Rock Album of the Year, Song of the Year for "Smooth", and Album of the Year. With a career that spans three decades, Carlos Santana has proven that talent, determination, and passion are the keys to longevity in a business that is obsessed with youth and beauty. Against the odds, he has defied the rule of convention and made an incredible comeback. His story is timeless, inspirational, and he has undoubtedly proven himself to be the king of the guitar.

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Editorial Reviews

From School Library Journal

Adult/High School-The world of popular music was stunned last year by the enormous popular and critical success of Carlos Santana's Supernatural CD, almost as much as it was by his first record album in 1969. At Woodstock the unknown 22-year-old from Mexico introduced a generation to a new sound, a dimension of rhythm and soul they had never experienced before. And 31 years later he did it again. Santana's story is a good one. From a tiny Mexican village without running water or electricity to the zenith of international rock-and-roll stardom, with stops along the way in the slums of Tijuana, Summer of Love Haight-Ashbury, Woodstock, the drug culture, Hinduism, and the ups and downs of commercial success, Santana proves a fit subject for a biographer's attention. Shapiro is at best a competent writer. He gets the outline of the life down in a breezy, easy-to-read fashion. Readers will find no depth, no penetrating analysis here. However, new teenage fans will discover a remarkable story in this fast-moving account of a master musician.

Robert Saunderson, Berkeley Public Library, CA

Copyright 2001 Cahners Business Information, Inc.

--This text refers to an out of print or unavailable edition of this title.

About the Author

Marc Shapiro has written more than a dozen nonfiction books. He has penned biographies on celebrities such as Gillian Anderson, Goldie Hawn, Jennifer Love Hewitt, and James Cameron.

Product Details

  • Paperback: 270 pages
  • Publisher: St. Martin's Griffin (March 4, 2002)
  • Language: English
  • ISBN-10: 0312288522
  • ISBN-13: 978-0312288525
  • Product Dimensions: 8 x 5.4 x 0.8 inches
  • Shipping Weight: 10.4 ounces (View shipping rates and policies)
  • Average Customer Review: 2.6 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Best Sellers Rank: #905,107 in Books (See Top 100 in Books)

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15 of 15 people found the following review helpful:
4.0 out of 5 stars Carlos: The perfect subject for this kind of book, November 18, 2000
By 
D. Pauldine (Wexford, PA USA) - See all my reviews
True Santana fans will question whether or not Carlos ever fell to begin with. However, BACK ON TOP is an appropriate title for those who measure success by commercial standards. Who can question that SUPERNATURAL, and the multiple Grammy awards it brought, was indeed a return to the top for this incredible artist.

Mr. Shapiro's election to follow a chronological sequence in the writing of this book is helpful to the reader. After all, the professional and personal roller-coaster that is Carlos' life can best be felt if the story that unfolds follows the very way in which it all happened. Shapiro did this well.

Things to like about the book include a fairly well chronicled capture of the early years. How the original Santana Blues Band came to be is quite a story. Even those who know the story will find the references to such legends as Bill Graham, Paul Butterfield, Miles Davis, John Coltrane, Tito Puente, Willie Bobo, Jefferson Airplane, Jimi Hendrix, Eric Clapton and the Grateful Dead effective in connecting Carlos to legends of Rock, Blues and Jazz. Who else do you know that has this kind of depth to his music pedigree? Such is the attraction to Carlos Santana.

Shapiro also did a decent job in explaining the on again, off again relationship Carlos had with his original band. Reasons for its breakup - and occasional reunions - were conveyed in an easy to follow manner.

Don't look for Shapiro's writing style to represent literary excellence. It's simple and contains a fair number of grammatical mistakes. Further, it's pretty clear the author is/was never a true Santana fan. The book could possibly have been written entirely from research and archives. One can't be certain if Shapiro ever interviewed Carlos. My guess is that Shapiro tossed the book together following a cookie-cutter pattern used in his other similar books on rock stars. For example, he incorrectly assigns the song "She's Not There" to the Festival LP. It was of course part of the Moonflower double album set. The discography at the end is a handy guide, but even it is incomplete. (Shapiro referenced albums and collaborations in the text that never made it to his Discography!)

Lastly, Shapiro weighs in on Carlos' mid-70's trek toward jazz, fusion, melodic/religious tones while playing under the name Devadip. The author states: "Sorry Carlos, I didn't dig the short hair and the white duds." True Santana fans will take exception to this narrow-minded view toward an era of Santana music that classic Santana fans will long revere as his best music.

I lived the Santana years one album at a time. Having seen Carlos play at some 28 concerts I was not sure the story as told by Marc Shapiro would do this incredible artist justice. To be fair, the book passed the test and is to be recommended.

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10 of 13 people found the following review helpful:
3.0 out of 5 stars Lacking in substance, March 6, 2001
By 
Enrique Torres "Rico" (San Diegotitlan, Califas) - See all my reviews
(VINE VOICE)   
Well if you read the first reviewer and the editors opinion than you pretty much have the essence of the book. I finished this book in two sessios of a few hours one Sunday. Was it the speed reading course I NEVER took? It is simple reading, maybe for simple minds like mine that just want to know more about a man whose story I grew up with. The problem is there are few revelations, a few tid bits but nothing of any substance. So why read it? I dunno, curiosity? You keep turning the pages anticipating something real "juicy", some insight, some rock stories but it just isn't there. It is more like a trip down memory lane on the autobahn, you start and before you know it you're there, done. It seems the author wrote this book by speculating on his research. Sure the life of Carlos is chronicled but much too superficially. The problems with the original Santana members is discussed but most who grew up with Santana are aware of this history. Also reference to drug use is discussed, Carlos's appetite for the mind bending trips on LSD, Mescaline and Peyote, his cocaine days etc. etc. but it is shallow. The groupies and wild times are mentioned then gone. Of some interest is Carlos's brush with his musical idols, Miles Davis, Jimi(if you need to know the last name you shouldn't be reading this) and Alice Coltrane(again if you don't know the wife of who you're in the wrong place). The reader imagines Jimi's swagger and Carlos's fascination when they first meet and for what it's worth the supposed conversation in which Jimi wanted to join Carlos's band. The first part of the book deals with the early days, the second half with EACH and EVERY lp released and the various transformations Santana went through from local musician south of the border to Frisco(I know this irks dwellers of "The City") and the Fillmore , from young hippie to (ooooooommmmmmmmmmmm) Devadip, from househusband born-again to his conversations with his angel Metatron that told him "he would soon be hooked to the frequency of the radio" and ultimately with "Supernatural." There has always been a spiritual side to Santana and the book discusses this as well as his personal demons that he exorcized through therapy. The long strange trip of Santana is chronicled with way too much emphasis to the commercial failure of many lp's. The problem is for many of us this was some of his best work, we were there all along. The private side of Santana, the spiritual side was what many of us were going through and we could relate, life is not always a party. Would I recommend this book? Why not, an average reader could read it instead of the LA or NY Times Sunday edition. I suspect the author wanted to make a quick buck in the new found interest in Santana, tid bits for a new generation. For those of us that were around and whose lives parralled his there is not much here that we didn't already know. I think the writng is geared to young(school years)people so that those from a new generation who have discovered Santana can learn something about his long and at times trying musical career. Does it do justice to his life? Not really, this is not a definitive biography. If you do read this, put on a couple of CD's of Santana but just make sure not more than five as you'll finish the book first.
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2 of 2 people found the following review helpful:
3.0 out of 5 stars Carlos Santana: Back on Top, September 8, 2009
By 
A. Adjemian (San Antonio, TX) - See all my reviews
(REAL NAME)   
This review is from: Carlos Santana: Back on Top (Paperback)
As a Santana fanatic, I found this book extremely dissapointing. Major chunks are lifted directly out of older material. In addition, there were some major factual errors. One of them that set off an immediate Red Flag was Shapiro naming Fred Catero as "Fred Castro". Catero was the Sound Engineer and was responsible for the phenomenal sound of Abraxas.

Also, the author basically copied an excellent article from Ben Fong-Torres--formerly with Rolling Stone--word for word.

To get the same exact information provided in this book is to simply Google Carlos Santana wiki as well as Ben Fong Torres, archived information.

An EXCELLENT book I would recommend is "Voices of Latin Rock," by Jim McCarthy. This book contains original photos, interviews with original Santana band members, including their extended families. There is much more information gleaned out of this last book and well worth the $10.00. Save your money and don't buy Shapiro's book.
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Inside This Book (learn more)
First Sentence:
Carlos Santana had plans for the Grammys. Read the first page
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Carlos Santana, Bill Graham, San Francisco, Sri Chinmoy, Clive Davis, Gregg Rolie, Santana Blues Band, Miles Davis, Neal Schon, New York, Grateful Dead, Eric Clapton, Michael Carabello, Stan Marcum, United States, Columbia Records, Fillmore West, Jefferson Airplane, Los Angeles, Paul Butterfield, Tick Tock, Evil Ways, John Coltrane, Rolling Stone, Black Magic Woman
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