Review
CA$HING IN movingly and clearly instructs us how to believe in ourselves, visualize success, and capitalize on opportunities for promotion. --Jim Ramstad, Member of Congress
An outstanding road map for taking charge of your destiny and achieving success in the growing service industry. --Roger Dow, Vice President, Marriott Resorts
About the Author
John Tschohl, Internationally Recognized Service Strategist, is a best selling author of 5 books on customer service. Tschohl has been talking about his topic longer than anyone in the world. He is a service strategist and President of Service Quality Institute, the Global Leader in Customer Service. Tschohl is dynamic, hard hitting, and inspirational. His books are especially recognized and highly esteemed by senior executives as the most powerful must-reads in organizational growth through service strategy. As the creator of the world s first customer service training program over 30 years ago, he is the recognized authority on the subject. His message has been clear, The single reason any company is in business is to create overhappy customers. His concept is based on common sense built around his 38 years in speaking, designing training programs and developing a customer driven workforce. John has been featured on major television shows from Good Morning America, CNBC and PBS to USA Today s cover story, newspapers, radio stations, and magazines from almost every corner of the world. John s technology and books have been translated into 11 languages, represented in over 40 countries. Currently, John Tschohl is working on his forthcoming book, Empowerment: A Way of Life. His most exciting project to date, Tschohl has incorporated a lifetime of helping employees and organizations worldwide reach their highest possible achievement, the overhappy customer.