Casio

Casio Men's W43H-1AV Illuminator Sport Watch

• Quartz movement
• Protective mineral crystal protects watch from scratches
• Case diameter: 40 mm

Product Description

Amazon.com Product Description

The bright illuminating feature of the Casio Men's Illuminator Sport Watch make it a great accessory for nighttime runs and other sports. Constructed with a strong resin case, the timepiece includes a stationary blue bezel and a black resin band with an adjustable buckle clasp for the perfect fit. A durable mineral window shields the digital-gray dial face, which displays the time, along with the day and date. Easy-to-use light, mode, and start/stop buttons along the bezel make this watch great intuitive for athletes. Powered by quartz movement, this watch is water resistant to 165 feet.

The Casio Story

With the launch of its first watch in November 1974, Casio entered the wristwatch market at a time when the watch industry had just discovered digital technology. As a company with cutting-edge electronic technology developed for pocket calculators, Casio entered this field confident that it could develop timepieces that would lead the market.

In developing its own wristwatches Casio began with the basic question, ""What is a wristwatch?"" Rather than simply making a digital version of the conventional mechanical watch, we thought that the ideal wristwatch should be something that shows all facets of time in a consistent way. Based on this, Casio was able to create a watch that displayed the precise time including the second, minute, hour, day, and month — not to mention a.m. or p.m., and the day of the week. It was the first watch in the world with a digital automatic calendar function that eliminated the need to reset the calendar due the variation in month length. Rather than using a conventional watch face and hands, a digital liquid crystal display was adopted to better show all the information. This culminated in the 1974 launch of the CASIOTRON, the world’s first digital watch with automatic calendar. The CASIOTRON won acclaim as a groundbreaking product that represented a complete departure from the conventional wristwatch.

Casio transformed the concept of the watch — from a mere timepiece to an information device for the wrist — and undertook product planning based on this innovative idea. We developed not only time functions such as global time zone watches, but also other radical new functions using Casio’s own digital technology, including calculator and dictionary functions, as well as a phonebook feature based on memory technology, and even a thermometer function using a built-in sensor. The memory-function watches became our DATA BANK product series, while the sensor watches developed into two unique Casio product lines of today: the Pathfinder series displaying altitude, atmospheric pressure, and compass readings.

In 1983, Casio launched the shock-resistant G-SHOCK watch. This product shattered the notion that a watch is a fragile piece of jewelry that needs to be handled with care, and was the result of Casio engineers taking on the challenge of creating the world’s toughest watch. Using a triple-protection design for the parts, module, and case, the G-SHOCK offered a radical new type of watch that was unaffected by strong impacts or shaking. Its practicality was immediately recognized, and its unique look, which embodied its functionality, became wildly popular, resulting in explosive sales in the early 1990s. The G-SHOCK soon adopted various new sensors, solar-powered radio-controlled technology (described below), and new materials for even better durability. By always employing the latest technology, and continuing to transcend conventional thinking about the watch, the G-SHOCK brand has become Casio’s flagship timepiece product.

Today, Casio is focusing its efforts on solar-powered radio-controlled watches: the built-in solar battery eliminates the nuisance of replacing batteries, and the radio-controlled function means users never have to reset the time. In particular, the radio-controlled function represents a revolution in time-keeping technology similar to the impact created when mechanical watches gave way to quartz technology. Through the further development of high radio-wave sensitivity, miniaturization, and improved energy efficiency, Casio continues to produce a whole range of radio-controlled models.

Product Details

• Shipping Weight: 3.2 ounces (View shipping rates and policies)
• Shipping: This item is also available for shipping to select countries outside the U.S.
• ASIN: B000GB0G48
• Item model number: W43H-1AV
• Average Customer Review: 4.2 out of 5 stars  See all reviews (4 customer reviews)
• Amazon Best Sellers Rank: #15,434 in Watches (See Top 100 in Watches)

Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

5.0 out of 5 stars 7 miles or more, September 30, 2009

By 

Norman C. Sweet "Col Stormin Norman" (Centreville, VA) - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: Casio Men's W43H-1AV Illuminator Sport Watch (Watch)

Great watch - for my workouts and 7 mile power walks - big numerals - strong light. Solid rubberized band wraps around the wrist well and it looks more expensive than it costs. Buy it.

1 of 1 people found the following review helpful:

4.0 out of 5 stars Nearly Ideal, December 28, 2009

By 

Affinity4 (Maryland) - See all my reviews

Amazon Verified Purchase

This review is from: Casio Men's W43H-1AV Illuminator Sport Watch (Watch)

I have owned inespensive Casios for years, but they were all square faced. This round face is superior because the mode buttons are recessed and can't be accidently depressed like they regulary were with the square Casios.

While this watch has a nice, understated look, I didn't like the digital display. I am used to block style numbers made up of a few verticle and horizontal segments, but this watch has numbers comprising many more smaller segments in an attempt to give the numbers a more rounded look. Instead they appear a bit grainy and jagged. One other caution: You cannot replace the band on cheap casios such as this. For me it rates well overall, because it shound take some hard wear for about three years before the band breaks.

4.0 out of 5 stars Serves my purpose!, August 29, 2010

By 

Regina Philange (Midwest, USA) - See all my reviews

Amazon Verified Purchase

This review is from: Casio Men's W43H-1AV Illuminator Sport Watch (Watch)

i bought myself one of these watches after trying out my husband's. I wanted a simple sports watch to wear during my classes to see the time since I can't see the clock. I really like it. I just wish they sold them in women's colors (would have wanted pink). But still...it serves my purpose, and the price is fantastic!