Casio

Casio Women's BG1300MB-1 Baby-G Shock Resistant Black Digital Sport Watch

• Baby-G shock resistant black molten resin band with a pink crystal accented bezel
• Four daily alarms, snooze alarm, countdown timer, 1/1 second stopwatch
• World time (48cities), full auto calendar, 12and 24 hour formats

Product Description

Amazon.com Product Description

Designed for bold, active women, the Casio Women's Baby-G Shock Resistant Black Digital Sport Watch offers a shock-resistant, black resin case and bezel that frame the circular black, digital LCD display. With fun, pink-colored LED lights, the dial provides time in 29 time zones--48 major cities--along with four daily alarms, and it includes a snooze alarm, countdown timer, automatic calendar, and a stop watch. The inner perimeter is studded with sparkling, pink gems for a flirty, feminine touch. The black resin watchband is durable enough to withstand life's adventures and is secured with a buckle clasp. Equipped with precise Japanese quartz movement, the Casio Women's Baby-G Shock Resistant Black Digital Sport Watch is water resistant to 330 feet (100 meters).

The Casio Story

With the launch of its first watch in November 1974, Casio entered the wristwatch market at a time when the watch industry had just discovered digital technology. As a company with cutting-edge electronic technology developed for pocket calculators, Casio entered this field confident that it could develop timepieces that would lead the market.

In developing its own wristwatches Casio began with the basic question, ""What is a wristwatch?"" Rather than simply making a digital version of the conventional mechanical watch, we thought that the ideal wristwatch should be something that shows all facets of time in a consistent way. Based on this, Casio was able to create a watch that displayed the precise time including the second, minute, hour, day, and month — not to mention a.m. or p.m., and the day of the week. It was the first watch in the world with a digital automatic calendar function that eliminated the need to reset the calendar due the variation in month length. Rather than using a conventional watch face and hands, a digital liquid crystal display was adopted to better show all the information. This culminated in the 1974 launch of the CASIOTRON, the world’s first digital watch with automatic calendar. The CASIOTRON won acclaim as a groundbreaking product that represented a complete departure from the conventional wristwatch.

Casio transformed the concept of the watch — from a mere timepiece to an information device for the wrist — and undertook product planning based on this innovative idea. We developed not only time functions such as global time zone watches, but also other radical new functions using Casio’s own digital technology, including calculator and dictionary functions, as well as a phonebook feature based on memory technology, and even a thermometer function using a built-in sensor. The memory-function watches became our DATA BANK product series, while the sensor watches developed into two unique Casio product lines of today: the Pathfinder series displaying altitude, atmospheric pressure, and compass readings.

In 1983, Casio launched the shock-resistant G-SHOCK watch. This product shattered the notion that a watch is a fragile piece of jewelry that needs to be handled with care, and was the result of Casio engineers taking on the challenge of creating the world’s toughest watch. Using a triple-protection design for the parts, module, and case, the G-SHOCK offered a radical new type of watch that was unaffected by strong impacts or shaking. Its practicality was immediately recognized, and its unique look, which embodied its functionality, became wildly popular, resulting in explosive sales in the early 1990s. The G-SHOCK soon adopted various new sensors, solar-powered radio-controlled technology (described below), and new materials for even better durability. By always employing the latest technology, and continuing to transcend conventional thinking about the watch, the G-SHOCK brand has become Casio’s flagship timepiece product.

Today, Casio is focusing its efforts on solar-powered radio-controlled watches: the built-in solar battery eliminates the nuisance of replacing batteries, and the radio-controlled function means users never have to reset the time. In particular, the radio-controlled function represents a revolution in time-keeping technology similar to the impact created when mechanical watches gave way to quartz technology. Through the further development of high radio-wave sensitivity, miniaturization, and improved energy efficiency, Casio continues to produce a whole range of radio-controlled models.

Product Details

• Product Dimensions: 5.9 x 5.5 x 5.5 inches
• Shipping Weight: 3.2 ounces
• Shipping: This item is also available for shipping to select countries outside the U.S.
• ASIN: B0032YWDSS
• Item model number: BG1300MB-1
• Average Customer Review: 4.0 out of 5 stars  See all reviews (2 customer reviews)
• Amazon Best Sellers Rank: #34,206 in Watches (See Top 100 in Watches)

Customer Reviews

Most Helpful Customer Reviews

3.0 out of 5 stars Nice Watch, October 31, 2010

By 

natural goddess - See all my reviews

Amazon Verified Purchase

This review is from: Casio Women's BG1300MB-1 Baby-G Shock Resistant Black Digital Sport Watch (Watch)

I purchased this watch for my daughter who wanted a watch that she could use for PT. The watch band is quite a bit shiny.

The LED display is really hard to see and the back light does not last long. Needless to say, my daughter did not like the watch, so I will return it.

5.0 out of 5 stars Black Baby G, July 15, 2010

By 

Shane Vandergriff (Guntersville, AL, US) - See all my reviews

Amazon Verified Purchase

This review is from: Casio Women's BG1300MB-1 Baby-G Shock Resistant Black Digital Sport Watch (Watch)

I love this watch! The only thing I do not love is that it is sometimes hard to read the display. I ended up getting a white G Shock, loved it and then got a pink one too! These are the best watches! Also have a rolex, but never even put it on anymore! Much rather wear a G Shock!