Catering : The Art, Science & Mystery [Hardcover]

Michael Roman (Author)

Book Description

ISBN-10: 0970234228 | ISBN-13: 978-0970234223 | Publication Date: January 20, 2001 | Edition: First

Catering: The Art, Science & Mystery is a textbook/resource guide for Caterers at all levels to learn about what makes a caterer successful in today's marketplace. It includes: • Realistic, ready-to-use strategies, tips, tools, templates, scripts and tactics to help both off & on-premise caterers! • Over 1,000 ideas to increase your catering skills! • Educational & innovative ideas for students, instructors & caterers.

The book dimension is 8.5 x 11inches
Hardback, 4-color cover w/ B/W inside
12 Chapters w/ an index

Editorial Reviews

About the Author

Michael Roman has become the nation's leading educator on the "art" and "science" of catering. He has visited more catering operations and taught successful catering skills to more caterers than anyone else in the foodservice industry. Each year, Mike travels more than 70,000 airmiles providing consulting, training, and seminars to foodservice companies who offer catering to their marketplace.

Besides having over fifteen years of "hands-on" experience managing his family's catering business in Chicago, Mike has a Masters Degree in Education. While a caterer, Michael produced everything from simple box lunches to corporate galas serving thousands! In 1986, after the family catering business was sold, Mike began to teach and consult on a full-time basis. Mike has assisted some of the nation’s largest hospitality companies as well as hundreds of entrepreneurial catering businesses to accelerate their catering successes! Mike is President of CaterSource, Inc. which is a consulting, training, and publishing business helping all types of catering businesses achieve better profitability and quality of life. Mike truly understands the mysteries of catering, so he can teach caterers how to solve them and achieve both professional and financial growth!

Product Details

• Hardcover: 336 pages
• Publisher: Catersource Inc; First edition (January 20, 2001)
• Language: English
• ISBN-10: 0970234228
• ISBN-13: 978-0970234223
• Product Dimensions: 11 x 8.5 x 1.1 inches
• Shipping Weight: 2.4 pounds
• Average Customer Review: 5.0 out of 5 stars  See all reviews (2 customer reviews)
• Amazon Best Sellers Rank: #1,158,539 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

15 of 15 people found the following review helpful:

5.0 out of 5 stars Simply the Best Catering Book on the Market!, December 3, 2001

By 

Peter McCaffrey (Napa, CA USA) - See all my reviews

This review is from: Catering : The Art, Science & Mystery (Hardcover)

I have been in the business for over 15 years and have not seen a better written book for caterers. Do you want to learn how to sell, market and run a profitable catering company? Then this is the book for you. I have added ($) to my bottom line this year and I just got the book in March 2001! If your a caterer or thinking of becoming one.......
THIS BOOK IS A MUST HAVE!

16 of 17 people found the following review helpful:

5.0 out of 5 stars I've Been "Roman-ized", March 6, 2001

By 

Mike Cismesia (Elmhurst, IL USA) - See all my reviews

This review is from: Catering : The Art, Science & Mystery (Hardcover)

Michael Roman's new book, "Catering: The Art, Science and Mystery" deserves more than the maximum allowable 5 stars. This is a very well written book. I've been in the catering business for over 12 years and I've attended many of Roman's catering seminars, and I'm still amazed at how much new information is contained in this book. Roman seems to understand that catering is not only a means to making a living, but also a passion for many people. If you only read one book on catering, read this one.