To me this book shed a light on Boyd's ideas and explained a lot.
I was particularly impressed by this book with the very cogent and pertinent examples of how Boyd's theories apply to the business world.
Chet Richards has done a great job of taking John Boyd's work and applying it to the arena of business.
A classic, for fans of Boyd and all others.
Eleven more words required - well, here you friggin' well go!
I've been an on again-off again student of John Boyd and Maneuver Conflict for nearly ten years. The more I read about it and implement it in my business and personal life, the... Read morePublished 1 month ago by Carl M. Andersen
This book has been favorably reviewed a number of times, so I'm not sure what else I can add. I am interested in applying the ideas of John Boyd to information security. Read morePublished 5 months ago by F. Scholl
Jack Boyd was, by all accounts, a maverick in an organization that valued and expected good soldiers who followed orders, and in war and organized armed conflict, that is... Read morePublished 12 months ago by Richard J
I have studied the subject for years and have interviewed many of the individuals who were close to Col. Boyd. Read morePublished 16 months ago by Richard M. Niehuser
A clear presentation of the Boyd philosophy as applied to business. Easy read. Good examples of military history lessons as applied to business.Published 21 months ago by SAW
Certain to Win By Chet Richards
As a martial artist I am very interested in strategy. Having read the works of Sun Tzu, Yagyu and Musashi I came in touch with Boyd's... Read more
Translate Mr. Boyd's ideas from the battlefield to the market is not an easy feat since you just can't do the same you do to competition than you do to enemies. Mr. Read morePublished on March 29, 2012 by Wumniam Yahven Longoria Ponce
Many are trying to understand and fully appreciate the implications of John Boyd's thinking. This book is a step by step attempt to get the reader to move their thinking to... Read morePublished on September 23, 2010 by SteveLuana