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The Character of Organizations: Using Jungian Type in Organizational Development
 
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The Character of Organizations: Using Jungian Type in Organizational Development [Paperback]

William Bridges (Author)
4.0 out of 5 stars  See all reviews (2 customer reviews)


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Book Description

January 19, 1995
Shows how to maximize the effectiveness of an organization based on its character.


Editorial Reviews

About the Author

William Bridges, Ph.D. is one of the most widely read and quoted experts on managing change and transition in today's organizations and is listed by the Wall Street Journal as one of the top 10 independent executive development presenters in the United States. He is president of William Bridges and Associates and for 20 years he has worked with organizations to help them through change and transition. He is the author of the best-selling book Managing Transitions (9781857883411, Nicholas Brealey Publishing).

Product Details

  • Paperback: 148 pages
  • Publisher: Davies-Black Publishing (January 19, 1995)
  • Language: English
  • ISBN-10: 0891060529
  • ISBN-13: 978-0891060529
  • Product Dimensions: 9 x 5.9 x 0.5 inches
  • Shipping Weight: 8.8 ounces
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #1,830,817 in Books (See Top 100 in Books)

More About the Author

William Bridges is an internationally known speaker, author, and consultant who advises individuals and organizations in how to deal productively with change. His ten books include an expanded third edition of his best-seller, Managing Transitions (2009), and the updated second edition of Transitions (2004), which together have sold over one million copies. Before that he published The Way of Transition (2000), a partly autobiographical study of coming to terms with profound changes in his own life and transforming them into times of self-renewal. He published Creating You & Co., a handbook for creating a work-life that capitalizes on today's frequent and disruptive changes, and the ground-breaking Jobshift.

For three decades, he has guided thousands of individuals and hundreds of organizations through the maze of the transitions that accompany change. He focuses on the Transition, or psychological reorientation, people must go through to come to terms with changes in their lives. His three-phase model of Endings, Neutral Zone and New Beginnings is widely known. The professional seminars that he launched in 1988 have now certified more than 5,000 managers, trainers and consultants worldwide to conduct Transition Management programs. His later work has focused on bringing the principles of Transition Management into the non-profit world. He has been a frequent keynote speaker at conferences and corporate meetings in the United States and abroad.

Educated originally in the humanities at Harvard, Columbia, and Brown Universities, he was (until his own career change in 1974) a professor of American Literature at Mills College, Oakland, CA. He is a past president of the Association for Humanistic Psychology. The Wall Street Journal listed him as one of the top ten independent executive development presenters in America.


 

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20 of 20 people found the following review helpful:
4.0 out of 5 stars An informational read for new leaders, August 9, 1999
This review is from: The Character of Organizations: Using Jungian Type in Organizational Development (Paperback)
Bridges argues that organizations differ in character just as much as individuals do. He groups organizations into 16 personality types - which had originally been developed by Carl Jung and then further developed by the Myers-Briggs team for their Myers-Briggs Type Indicator®. He calls his version the Organizational Character Index. According to his sixteen point matrix, the organization that I am in right now would be considered an ISTJ organization - one that takes cues and draws power from within, concerns itself with actualities, depends upon impersonal procedures, likes things spelled out and seeks closure. Pretty darned close to reality.

Its a great book if you want to understand a new culture. If you are changing roles, or getting promoted to a new part of the organization.

I turned to this book because I became a CIO, which put me in a different category than I had ever been in before. I needed to quickly assess the situation within the organization and learn how to address me new peers.

I would couple this book with Seth Godin's Permission marketing and Geoffrey Moore's Inside the Tornado as the definitive "big three" for CIOs if they want to learn how to market their services in a corporation.

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1 of 1 people found the following review helpful:
4.0 out of 5 stars More than recycled MBTI, July 16, 2009
This review is from: The Character of Organizations: Using Jungian Type in Organizational Development (Paperback)
When I first started reading this book I thought, "Ok, here we go - another MBTI book." After I got past the first pages I realized that there was much more. For example, it talks about the organizational life cycle and change in the context of the jungian preferences. I also found the Organizational Character Index in the book a useful tool to have at my fingertips. I use it to analyze organizations during acquisition phase and to have deeper, more meaningful discussions with clients.
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