"Johnny Heller does a professionally 'cool' job." ---AudioFile
--This text refers to an out of print or unavailable edition of this title.
About the Author
began his music career as a DJ at the age of four-teen spinning in nightclubs across the country, performing as stage DJ for artists like Jennifer Lopez, and appearing on shows such as Today
and The Tonight Show with Jay Leno.
He is now cofounder and CEO of the marketing agency Noise (noisemarketing.com), which has been featured on 60 Minutes as the company "to go to if you want to influence the choices of that fickle, unpredictable 20-something demographic." Kerner was recently highlighted in Billboard
magazine's "Top 30 Under 30" most influential business executives. He is a graduate of Cornell University.Gene Pressman
was co-CEO, creative director, and head of merchandising and marketing for Barneys New York for more than twenty-seven years, where he brought high-end brands like Armani, Versace, Prada, and Manolo Blahnik to the United States. Under Pressman's leadership, Barneys New York emerged as the defining force in retailing for upscale men's and women's ready-to-wear, accessories, and home furnishings. Pressman has been featured in such publications as The New York Times
and has appeared on the cover of New York
magazine. He is a graduate of the Newhouse School at Syracuse University.