The auto industry is no longer confined to our small corner of the world. China currently has the highest sales-growth in the world's automobile industry. As a major player in global supply chain, China's economic development and change affect operations of many transnational companies around the globe. The automobile industry in China represents an extraordinatry case of industry development. Utilizing the case study method, Professor Doreen McGunagle has allowed for a better understanding of the automobile industry in China, and answers the question, "What is the impact on the Chinese automobile industry of foreign company entry into China?". Professor McGunagle's extensive research, coupled with personal interviews, and her extensive professional experience in the business sector, offer an interesting and informative approach to what is currently a subject of great interest to the business community. Professionals in the automobile industry, management consultants, and those involed in the global markets will find a wealth of information in Professor McGunagle's work. Anyone doing research in International Business and Strategic Management will find her book a valuable tool.
As CEO of Global Strategic Management Solutions, Dr. Doreen McGunagle is fiercely committed to guiding corporate and non-profit leaders who are serious about making corporate culture shifts to boost profits, performance, and growth as world-class service organizations. Since 2006, organizations have come to rely upon Dr. McGunagle year after year for her 360 degree assessments, strategic insights and results-focused action plans. She is that skilled, objective, and strategic outside consultant and co-collaborator who can be trusted and counted on to get to the root causes of performance breakdowns to guide organizations to achieve performance breakthroughs that show up readily in the balance sheet and beyond.
Dr. McGunagle comes to each engagement armed with proprietary and road-tested assessment tools that can be counted on to reveal sharp insights to guide organizations to better performance. As she examines key areas such as structural foundation, communications, productivity, employee engagement, execution, and due diligence, her mission is to ensure that each client creates a suitable corporate culture that is set up to support world-class service. Best of all, she has the diplomacy and heart to deliver difficult news skillfully and without judgment so that corrective and decisive actions and favorable cultural shifts can take root and grow.
She earned a MBA from Nova Southeastern University and a PhD in Organization and Management in 2006 from Capalla University. Dr. McGunagle is the author of numerous trade publications.
"Your big, hairy, audacious performance goals are sunk before you can launch without the right corporate culture. Let's work together to set your organization on the right course to achieve world-class results."
-- Dr. Doreen McGunagle
