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3 Reviews
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5.0 out of 5 stars
making sense of the global marketplace
At last, someone has written an indepth research book on the Chinese Auto Industry that everyone can understand. Professor McGunagle never talks down to her readers, but instead imparts her knowledge in an interesting and informative way.
Published on July 6, 2008 by Emo Man
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1 of 2 people found the following review helpful:
1.0 out of 5 stars
Save Your Money
This book does not present anything new that is not already in the popular press. Dr. McGunagle should spend more time on real academic research rather than shamelessly advertising her book.
Published on July 31, 2007 by C. Russell
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5.0 out of 5 stars
making sense of the global marketplace,
By Emo Man "Emerson" (Michigan) - See all my reviews
This review is from: The Chinese Auto Industry: Taming the Dragon (Paperback)
At last, someone has written an indepth research book on the Chinese Auto Industry that everyone can understand. Professor McGunagle never talks down to her readers, but instead imparts her knowledge in an interesting and informative way.
1 of 2 people found the following review helpful:
1.0 out of 5 stars
Save Your Money,
By
This review is from: The Chinese Auto Industry: Taming the Dragon (Paperback)
This book does not present anything new that is not already in the popular press. Dr. McGunagle should spend more time on real academic research rather than shamelessly advertising her book.
1 of 3 people found the following review helpful:
5.0 out of 5 stars
An Insightful "must read",
This review is from: The Chinese Auto Industry: Taming the Dragon (Paperback)
Dr McGunagle really did her researchj on this topic. Her perspective and depth of knowledge are both insightful and informative. This is a must read for everyone in the auto industry and those interested in learning more.
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The Chinese Auto Industry: Taming the Dragon by Doreen McGunagle (Paperback - June 18, 2007)
$64.00
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