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The Chrysalis Economy: How Citizen CEOs and Corporations Can Fuse Values and Value Creation
 
 
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The Chrysalis Economy: How Citizen CEOs and Corporations Can Fuse Values and Value Creation [Hardcover]

John Elkington (Author)
1.0 out of 5 stars  See all reviews (1 customer review)

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Book Description

July 15, 2001
Based on first-hand experience, The Chrysalis Economy explores some extraordinary cases of corporate meta-morphosis as we begin the long haul from today?s Caterpillar Economy to tomorrow?s Butterfly and Honeybee Economies. John Elkington looks over the shoulders of business leaders and boards as they build the values-based platforms essential for sustainable value creation. He also looks at the corporate cultures which will be needed and the steps required to achieve them.

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Editorial Reviews

Review

"Although John Elkington is without doubt the world's leading thinker with respect to sustainability and strategic corporate change, this book has far broader import and implications. The Chyrsalis Economy is critically relevant and fascinating, the most salient business book to emerge in a decade or more. With this, John Elkington joins his thinking and insight to the level of Sloan, Drucker, and Schumpeter. This is the voice of discerning reason in the sea of global contradictions that beset society, government, and commerce." - Paul Hawken, co-author, Natural Capitalism; President, Natural Capitalism Institute
"If capitalism survives, which its behavior at the outset of the 21st century makes a matter of doubt, John Elkington will have been one of the contributors to its deserving to do so. Against all the odds, the optimism which imbues this lively and challenging book could be made reality - but only if its lessons are learnt." - SIR GEOFFREY CHANDLER, Chair, Amnesty International UK Business Group, 1991-2001
"John is simply the field's maestro of incisive and enlightening metaphors - listen for the 'pings' going off in people's heads as they read this, his latest book." - SIMON ZADEK, author of The Civil Corporation; Chair, Institute of Social and Ethical Accountability, UK
"Is this book in your boardroom, your CEO's briefcase - or better yet, on his/her bedside table? In the search for reliable indicators of sustainability, the presence of The Chrysalis Economy in such places may prove to be a lead indicator suggesting how well your company or organisation is preparing to face the 21st century challenge of turning sustainability from prattle into practice. John Elkington's visionary but practical guide will help many business leaders make sense of sustainability. A book to steer by." - RALPH HALLO, President, European Environmental Bureau, Belgium
"John Elkington's newest work, The Chrysalis Economy, offers breath-taking insight into the most important trends of our new century and their implications for business and society. A thinker of extraordinary creativity and depth, he once again demonstrates why leaders all over the world turn to
him as advisor and guide." - ROBERT KINLOCH MASSIE, Executive Director, Coalition for Environmentally Responsible Economies (CERES), USA
"The Chrysalis Economy is just what my generation has been waiting for: a how-to manual on creating companies we would feel proud to work for. One compelling reason why CEOs and other corporate leaders should listen: the next generation of leaders won't work for you unless you do." - AMY MIDDELBURG, Sustainability Program Manager, PricewaterhouseCoopers, and Co-Founder, CSR Chicks, UK
"The Chrysalis Economy leaps to the top of the list of 'must-read' books for CEOs and other business leaders of today'John Elkington not only captures the tumultuous changes under way at the global intersection of business and society, but also provides a structure to understand it'" - JOHN PRESTBO, Editor, Dow Jones Indexes, USA

...a powerful case for businesses to reassess their values, relationships and processes...it will no longer be possible for companies to pretend that they want to be more responsible but do not know what to do or how to do it..." (Financial Times, 31 October 2001)

"..clearly and succinctly showing a detailed knowledge of the field...readable style and a gift for illuminating metaphors. Elkington also makes excellent use of various charts and diagrams..." (Environmental Business, November 2001)

"..The thinking throughout The Chrysalis Economy is rich. (www.tidepool.org 8 January 2002)

From the Inside Flap

THE CHRYSALIS ECONOMY
Two parallel trends are rocking the world of business. Firstly, a new breed of CEOs and business leaders - younger, smarter, networked in new ways - is transforming household name corporations from old corporate models to new styles of corporate citizenship. Secondly, at blistering speed, the global economy is being radically restructured as the new economy wipes away established modes of doing business. But what are the links between the worlds of virtue and virtuality? And which of today's companies and business models will prove sustainable?

Based on first-hand experience, The Chrysalis Economy explores some extraordinary cases of corporate metamorphosis as we begin the long haul from today's Caterpillar Economy for tomorrow's Butterfly and Honeybee Economies. John Elkington looks over the shoulders of business leaders and boards as they build the values-based platforms essential for sustainable value creation. He also looks at the corporate cultures which will be needed and the steps required to achieve them.

John Elkington is Chairman of one of the world's leading strategy consultancies, SustainAbility, and the bestselling author of Cannibals with Forks and The Green Consumer Guide. John Elkington coined - and Cannibals with Forks launched - a new term, the 'triple bottom line', which has since helped catalyze profound changes in the corporate accountability and reporting agendas. In the process, his pioneering work is helping to drive the evolution of new forms of 'stakeholder capitalism'.

The Chrysalis Economy is the fruit of John Elkington's work and other interactions with some of the 'Citizen CEOs' who are leading the charge to a new economic order. The book identifies the steps world-class companies like BP, Ford, Shell and Unilever are taking towards true corporate citizenship, including new forms of portfolio management, sustainability accounting and reporting and, ultimately, radically different forms of corporate governance.

If the 19th Century was typified by mercantile capitalism and the 20th Century by corporatism, then the 21st looks set to be the century of globalism, not just globalization.The Chrysalis Economy explores the implications for markets, companies and business leaders.

Product Details

  • Hardcover: 288 pages
  • Publisher: Capstone; 1st edition (July 15, 2001)
  • Language: English
  • ISBN-10: 1841121428
  • ISBN-13: 978-1841121420
  • Product Dimensions: 9.6 x 6.5 x 1.2 inches
  • Shipping Weight: 1.3 pounds (View shipping rates and policies)
  • Average Customer Review: 1.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #1,948,999 in Books (See Top 100 in Books)

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1.0 out of 5 stars New age garbage, January 8, 2012
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This review is from: The Chrysalis Economy: How Citizen CEOs and Corporations Can Fuse Values and Value Creation (Hardcover)
This book was a highly recommended adjunct for a management class I was taking. I found it worthless garbage and felt ripped off by the book and the class. If you have any experience in business, this is worthless. If you are an undergrad taking a management course, this is dangerous because you might be sucked into believing some of this.
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Inside This Book (learn more)
First Sentence:
"Chrysalis comes from the Greek for gold, reflecting the fact that many chrysalises have metallic markings." Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
learning flywheel, triple bottom line agenda, triple bottom line performance, more sustainable technologies, corporate sustainability reporting, sustainable capitalism, sustainability transition, dotcom crash, stakeholder engagement, more sustainable forms, sustainability agenda, sustainable business models, other business leaders, value webs, other business organizations
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Corporate Locusts, Corporate Butterflies, Values Barrier, Corporate Caterpillars, Value Barrier, Novo Nordisk, Body Shop, Long Boom, Wall Street, Bill Ford, Global Compact, Paul Hawken, Corporate Butterfly, Ray Anderson, United States, Bill Gates, Bob Shapiro, Burning Man, Corporate Honeybee, Global Reporting Initiative, Lend Lease, New York, Sustainability Triangle, World Economic Forum, Cold War
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