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Cinch!: Conquer Cravings, Drop Pounds, and Lose Inches Hardcover – December 28, 2010

182 customer reviews

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Editorial Reviews

From the Back Cover

There are no calories to count; no points or grams to memorize.

Just begin choosing four daily meals from over one hundred delicious options (along with a mandatory daily chocolate escape), and you're well on your way to achieving your weight-loss goals. In thirty days on the program described in the Cinch! book, you'll shed pounds and inches—and overcome emotional eating in the process.

Acclaimed weight-loss expert Cynthia Sass has arrived at the exciting secret to sustainable weight loss: her innovative combinations of clean, nutrient-rich foods not only maximize fat-burning but also deliver a faster, healthier metabolism forever. Following the program is as simple as putting together an easy-to-understand fivepiece puzzle at every meal and enjoying four delicious, easy-to-prepare meals in addition to a chocolate treat. The program described in the Cinch! book includes a full thirty days' worth of quick-fix, satisfying meals and teaches you a simple strategy for creating your own, so you know exactly what, how much, and when to eat, whether you're at home, at a restaurant, or on vacation. The Cinch! book makes weight loss simple, with meals you'll look forward to eating (no "diet" foods). And best of all, Sass starts her program with an innovative five-day "Fast Forward," which jump-starts the program's impressive results and will leave you feeling lighter and healthier.

If you've been trying to eat more clean, natural, and organic foods, but have lacked the structure needed to lose weight, this is the exact plan you've been waiting for. The Cinch! book includes every tool you'll need for weightloss success: Sass's proven program, expert tips and advice, daily journals, grocery-shopping lists, chapters on exercise and emotional eating, and a month's worth of recipes—customizable for meat eaters, vegetarians, and vegans. You'll enjoy Chocolate Pear Ginger Smoothies, Jalapeño Guacamole, and Chicken Pesto Pitas—to name just a few luscious options!

Best of all, Sass's weight loss is lasting weight loss. In one month, you'll recalibrate your body, freeing yourself from cravings and erratic eating, and begin a satisfying new relationship with food. With Sass's expertise behind you, you'll be empowered to continue creating satisfying meals and feel inspired by a wealth of new eating habits—making this so much more than a diet.

About the Author

Cynthia Sass, MPH, RD, is a registered dietitian, the nutrition consultant to the New York Rangers and Tampa Bay Rays, and the nutritionist behind and coauthor of the New York Times bestseller Flat Belly Diet! She is a contributing editor at Shape magazine, and she appears regularly on television programs including The Today Show, Good Morning America, and The Early Show.


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Product Details

  • Hardcover: 304 pages
  • Publisher: HarperOne (December 28, 2010)
  • Language: English
  • ISBN-10: 0061974641
  • ISBN-13: 978-0061974649
  • Product Dimensions: 6 x 1 x 9 inches
  • Shipping Weight: 1 pounds
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (182 customer reviews)
  • Amazon Best Sellers Rank: #516,517 in Books (See Top 100 in Books)

More About the Author

Cynthia Sass, MPh, RD, is a registered dietitian, the nutrition consultant to the Tampa Bay Rays, and the nutritionist behind and coauthor of the New York Times bestseller Flat Belly Diet! Her "Weight Loss Coach" column appears each month in Shape magazine, and she appears regularly on television programs including The Today Show, Good Morning America, and The Early Show.

Customer Reviews

Most Helpful Customer Reviews

196 of 203 people found the following review helpful By Mark Ruble on December 29, 2010
Format: Hardcover
Cinch! is a new diet book by author Cynthia Sass, M.P.H, R.D. It is designed to help you "conquer cravings, drop pounds and lose inches." What initially drew me to this book is that the author co-wrote one of my favorite nutrition/diet books "The Flat Belly Diet." Once I started reading Cinch! I was drawn to the fact that this is not a "one diet fits all" book but rather it allows you to follow the program in the way that suits you best so that you have a better opportunity to succeed and meet your goals. For example, Cinch! starts with a very structured and effective 5 day "Fast Forward" menu which essentially tells you exactly what to eat and drink for the first five days to really kick start your efforts. There is even a helpful quiz that helps you determine if this would be a good fit for you or not. In my case, I decided not to do the 5 day "Fast Forward" because it is much easier for me not to follow a structured plan when I am cooking for a family of five, including three little ones. Instead, I utilized numerous components of the "Fast Forward" and went straight to the "Core" program.

Note: Though I do agree with the previous review post that the Five Day Options are very is a simple choice to skip it and go straight to the core plan that has many different meal options that are quite do-able for real families. As I stated, I skipped it altogether and had success eating meals that I adapted from the core suggestions.

In my opinion, one of the most attractive parts of the Cinch! methodology is that it is written by a nutritionist and health educator and it includes healthy and whole foods such as yogurt, eggs, turkey, lentils, fruits and my personal favorite dark chocolate! It even includes a little SASS.....What is that?
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72 of 77 people found the following review helpful By Selena Shepps on January 2, 2011
Format: Hardcover
Cinch! started out as diet and then easily became a happily lifestyle choice. Growing up, I consumed at least 2 soda cans per day, ate tons of processed foods, and would have constant energy dips throughout the day. I was nervous to try Cinch! because I had zero concept of nutrition, barely prepared meals, and nothing just seemed to work for me.

Cynthia does a great job explaining how this plan nourishes your body, the long & short term health effects, exactly what to do, and why. Ever do a diet and think "this makes no sense to me, but I'm desperate to do lose weight?" I sure did! And then a few weeks later I would always fall right off because I didn't understand the reasoning behind the method.

The book has meal plans for 30 days. I followed the meal plans exactly for the first week in order to completely reset my body and discover new tastes. The 5 piece puzzle gives you an unlimited number of choices that allow you to cater meals to your liking. My old habits and cravings disappeared within the first few days! I immediately realized that my body functions perfectly when I treat it right. Cinch! helped me understand the difference between mental and physical hunger. It's a huge relief to not be constantly thinking about food. Food used to consume my mind more than my mouth!

I know it can come off as cheesy - but Cinch! really was the best decision I ever made. I lost a significant amount of weight (I've gone from a size 10 to a size 4) and I don't feel restricted or deprived. It feels amazing that I've shrunk so much but I don't feel like I'm "on a diet". I usually eat out with friends about 4 times a week. At work, I bring my own lunch and snacks in order to save money. I got rid of the junk food in my desk and stocked it with healthy options.
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68 of 75 people found the following review helpful By joani pattarozzi on January 4, 2011
Format: Hardcover
Cinch is an absolute GODSEND. I cannot say enough good things about how it's taken my otherwise "fit and healthy" lifestyle to the next level, one which I'd never thought possible!! Rather than being a "diet", it's really just a new outlook altogether. THANK YOU, CINCH!

For most/all of my 31 years, I've led an active and healthy lifestyle and have LOVED food. I LOVE to eat, but I also love feeling fit and healthy - and LOOKing that way! Accordingly, of course I am always conscious of what I am eating or am NOT eating or should be eating. Furthermore, I am a busy New York City professional. I don't have alot of time (or kitchen space!) to track down and keep elaborate ingredients and fancy meals, and I'm often pulled into work / social meals out.

At times, all of this can be exhausting, stressful, and can perpetuate the sort-of "It's ok; maybe I ate too much of [XYZ unhealthy food]; I don't do it all the time AND I'll work it off!!" mentality. I'd feel anxious when at a dinner party, faced with platters of rich, indulgent foods and desserts, knowing I'd probably indulge a bit (or alot!) too much, relying on the next day's grueling gym session: "It's OK! I'll work it off!" I'd say!

Cinch provided the missing piece to my lifestyle: Absolute control. For the first time, I feel totally in control of what I eat, all the time. I never am afraid of a craving getting the better of me. I don't HAVE "bad" cravings anymore. Pizza office lunch? No problem! Free platter of brownies!? Who cares?! Celebratory dinner and drinks at hip downtown restaurant?! A breeze.

Without my even realizing what had happened, by the end of the detox, Cinch had completely reset my taste buds. The 5-day "detox" may seem strict, but nothing could be more worthwhile!
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