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  • Classic Etch A Sketch Magic Screen
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Classic Etch A Sketch Magic Screen

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List Price: $14.99
Price: $14.81 & FREE Shipping on orders over $35. Details
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  • The classically simple Etch-a-Sketch is one of the best-known toys of a generation and remains popular today.
  • No batteries, No problem. The classic Etch a Sketch is powered by skill and imagination.
  • Always portable, the 6.25 x 4.5 inch screen is perfect for home or on the go.
  • Every child deserves an Etch a Sketch.
  • Recommended Age Range 3 and Up.
34 new from $14.81 6 collectible from $9.95

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Frequently Bought Together

Classic Etch A Sketch Magic Screen + Ohio Art Classic Etch A Sketch Pink
Price for both: $29.43

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Product Details

  • Product Dimensions: 9.1 x 1.2 x 8.9 inches ; 1.2 pounds
  • Shipping Weight: 2.5 pounds (View shipping rates and policies)
  • Shipping: This item is also available for shipping to select countries outside the U.S.
  • Origin: Made in USA
  • ASIN: B00000J0HG
  • Item model number: 50506
  • Manufacturer recommended age: 36 months - 10 years
  • Amazon Best Sellers Rank: #852 in Toys & Games (See Top 100 in Toys & Games)
  • Average Customer Review: 4.1 out of 5 stars  See all reviews (202 customer reviews)
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Product Description

Amazon.com

Some classics never lose their appeal! Nested in a colorful, open-faced box, this old friend has the same bright red plastic frame, the same horizontal and vertical knobs, and the same inviting gray drawing screen as the original model. And as always, this Classic Etch A Sketch will provide hours of pencil-free drawing as its owner masters the right-left and up-down movements required. The magic screen upon which your drawings appear is glass, covered with protective clear plastic film. Inside, aluminum powder and plastic beads respond to each turn of the knobs. Owners are encouraged to join the Etch A Sketch club and receive a membership card, an official club patch, and a newsletter three times a year. --Liane Thomas

Product Description

For more than 40 years, the Etch A Sketch has been challenging kids to twist and turn their way to a masterpiece. To make a sketch, simply turn the vertical and horizontal drawing knobs and watch the line appear on the magnetic screen. To erase your doodle and start again, simply shake the toy. Bring it along on a car trip for mess-free fun in the backseat. Over 100 million sold. Ages 4 years and up. Imported.

Customer Questions & Answers

Customer Reviews

Gotta love the Etch a Sketch.
Orion
The etching lines are VERY thin, and more disappointingly, the screen does not erase well at all.
Mr. D
I had one of these as a kid, and it was a fun toy.
Bob Flisser

Most Helpful Customer Reviews

62 of 65 people found the following review helpful By G. Bell on April 10, 2011
Unfortunately, they've changed enough of this classic toy that it is not what it used to be. Lines are not dark enough to see very well, and those that do show up do not erase.

C'mon Ohio Art, how dumb do you think we all are? Put out a quality product, on par with the old days, and your sales will be even better. Better yet, you won't be producing plastic junk that goes straight to the landfill.

UPDATE: I contacted the company and, amazingly, they stood behind the product and shipped me two new ones - to the other side of the planet. The new ones work much better. They also took the numbers off the back of the units and got their engineers involved to figure out what had gone wrong with the manufacture of my two... pretty impressive. Three cheers Ohio Art!
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33 of 35 people found the following review helpful By A Customer on July 1, 1999
I was so happy to find that the Etch a Sketch is still available. I thought it was a toy of the past. I bought one for my coffee table at home and everyone that comes over plays with it and reminisces. It's a great toy for all ages - especially for creatives.
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16 of 16 people found the following review helpful By A Customer on January 2, 2000
Verified Purchase
I bought the Etch a Sketch for my 11 year old. It seems I should have bought 3 more because my other children love it. They seem to be getting better at making rounded lines with the practice they are getting. They love it!
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13 of 14 people found the following review helpful By RD on December 22, 2011
Verified Purchase
I had the same problem with this toy as most others. The lines dont's really erase. I also found the lines to be too thin and faint for a 4 - 6 yr old. I'll be giving mine away and looking for another make for the same toy.
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27 of 33 people found the following review helpful By Jill Haynes on March 2, 2010
Don't get me wrong, Etch A Sketch is an awesome toy. As long as the buyer receives a product that works properly. I'm not sure if the quality of the product (we received) has changed since I was a kid (the answer - probably yes), but immediately after opening the toy for my 5 year old (he was celebrating his bday), the thing just didn't perform well. We soon realized that the lines didn't erase from the screen. After shaking the toy like madpeople, we just couldn't get the images to really disappear. Now, with my toy in the 80s, the images could be easily erased with minor, controlled shaking.

Which is a shame, since both my kids were looking forward to a really cool toy. A toy that I talked and hyped up quite a bit, reflecting on my own youth where I'd spend hours creating cool images and designs on my Etch A Sketch. I don't think we've quite given up on this toy - we may look for another vendor or store to purchase from in the future.
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8 of 8 people found the following review helpful By Robert T. Brennan VINE VOICE on January 10, 2011
Verified Purchase
Don't know if I just got a lemon, but my etch a sketch was junk. Did not work well, lines would disappear while drawing then come back in another part of the screen. Some lines were not even straight. Very disappointed, my son had a key chain sized etch a sketch that worked much better.
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13 of 15 people found the following review helpful By L. Martin on September 2, 2006
Etch A Sketch is one of those toys that has stood the test of time. It's right up there with the hula hoop. I remember being very young and getting one of these for Christmas. It was so much fun... and when I learned to make steps, I thought that was something special. Looking at what has been accomplished today, those steps I made don't even compare.

Etch A Sketch was first invented right before I was born. Yep, July 12, 1960 is it's birth date and was originally created by Arthur Granjean, originally called The Magic Screen. Ohio Art, the manufacturers of this toy, saw it at a toy show and at first decided they weren't interested. When they saw it for the second time, they decided to take a chance marketing it. I'm sure glad they did, as I've had many hours of fun playing with this as a child and as an adult.

Etch A Sketch has not changed much since it was first introduced. It is still a bright red flat box that is 9 ˝ inches wide. In the middle of the red frame is a gray surface where the pictures are drawn. There are two knobs on the bottom, one on the left side and one on the right side. These knobs are turned to move the horizontal and vertical rods inside the gray area to create your picture - you don't see the rods, it just looks as if your picture is magically appearing. If you make a mistake, simply turn over the Etch A Sketch and shake - your mistake has disappeared leaving you with a clean screen once again. It's a very simple premise and creating shapes is a breeze. However, creating a masterpiece is something that boggles my mind.

Actually the secret to the Etch A Sketch is that inside that gray area there is a mix of aluminum powder and plastic beads.
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15 of 18 people found the following review helpful By Kali on November 1, 2000
Don't you just love toys that span generations? I loved etch-a-sketch when I was a kid and to my delight so does my nine year old nephew. It's a great way to acquire dexterity with your fingers whilst having a lot of fun too. I never quite mastered the art of drawing Elvis's face on my etch-a-sketch, but I know people who did and what you can do with one of these babies is quite astounding! However I loved making patterns and fiddling around with the knobs even though I never made it as the next Picasso. This is an ageless toy that I still play with now and I am well into my thirties! It's theraputic and fun and I for one am still glad it is on the market in the year 2000.
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