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  • Classic Etch A Sketch Magic Screen
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Classic Etch A Sketch Magic Screen

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Price: $28.99 & FREE Shipping on orders over $35. Details
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Sold by Corydor and Fulfilled by Amazon. Gift-wrap available.
  • The classically simple Etch-a-Sketch is one of the best-known toys of a generation and remains popular today.
  • No batteries, No problem. The classic Etch a Sketch is powered by skill and imagination.
  • Always portable, the 6.25 x 4.5 inch screen is perfect for home or on the go.
  • Every child deserves an Etch a Sketch.
  • Recommended Age Range 3 and Up.
23 new from $19.99

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Frequently Bought Together

Classic Etch A Sketch Magic Screen + Simon Game - Basic Fun SIMON The Electronic Memory Retro Game w/ Touch Technology 1897
Price for both: $53.98

Buy the selected items together

WARNING:
CHOKING HAZARD -- Small parts. Not for children under 3 yrs.

Product Details

  • Product Dimensions: 9.1 x 1.2 x 8.9 inches ; 1.2 pounds
  • Shipping Weight: 2.5 pounds (View shipping rates and policies)
  • Shipping: This item is also available for shipping to select countries outside the U.S.
  • Origin: USA
  • ASIN: B00000J0HG
  • Item model number: 50506
  • Manufacturer recommended age: 36 months - 10 years
  • Amazon Best Sellers Rank: #1,341 in Toys & Games (See Top 100 in Toys & Games)
  • Average Customer Review: 4.1 out of 5 stars  See all reviews (331 customer reviews)
  • Discontinued by manufacturer: Yes
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Product Description

Product Description

For more than 40 years, the Etch A Sketch has been challenging kids to twist and turn their way to a masterpiece. To make a sketch, simply turn the vertical and horizontal drawing knobs and watch the line appear on the magnetic screen. To erase your doodle and start again, simply shake the toy. Bring it along on a car trip for mess-free fun in the backseat. Over 100 million sold. Ages 4 years and up. Imported.

Amazon.com

Some classics never lose their appeal! Nested in a colorful, open-faced box, this old friend has the same bright red plastic frame, the same horizontal and vertical knobs, and the same inviting gray drawing screen as the original model. And as always, this Classic Etch A Sketch will provide hours of pencil-free drawing as its owner masters the right-left and up-down movements required. The magic screen upon which your drawings appear is glass, covered with protective clear plastic film. Inside, aluminum powder and plastic beads respond to each turn of the knobs. Owners are encouraged to join the Etch A Sketch club and receive a membership card, an official club patch, and a newsletter three times a year. --Liane Thomas

Customer Reviews

I had one of these as a kid, and it was a fun toy.
Bob Flisser
Eventually, my daughter's started working, but still the lines on both are very faint when they draw and they don't completely erase.
Shari
Well my kids simply LOVE this Classic Etch A Sketch!!!
Aletheia

Most Helpful Customer Reviews

86 of 89 people found the following review helpful By G. Bell on April 10, 2011
Unfortunately, they've changed enough of this classic toy that it is not what it used to be. Lines are not dark enough to see very well, and those that do show up do not erase.

C'mon Ohio Art, how dumb do you think we all are? Put out a quality product, on par with the old days, and your sales will be even better. Better yet, you won't be producing plastic junk that goes straight to the landfill.

UPDATE: I contacted the company and, amazingly, they stood behind the product and shipped me two new ones - to the other side of the planet. The new ones work much better. They also took the numbers off the back of the units and got their engineers involved to figure out what had gone wrong with the manufacture of my two... pretty impressive. Three cheers Ohio Art!
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61 of 65 people found the following review helpful By Orion VINE VOICE on January 12, 2009
I was a lonely child, and we didn't have video games back then. And there were only 5 channels on the television. Really. I am telling the truth about that.

Which means there was plenty of time in my childhood to perfect utterly useless skills, like writing in cursive on an Etch A Sketch. I was good at it. I could draw perfect circles, and lacy valentine hearts, and landscapes with cows.

My kids have none of these skills. They kick my butt at video games. So I bought an Etch A Sketch in self defense. Boy, were they impressed when I whipped out a picture of Spiderman.

They will never be able to do that. None of them. They don't have the attention span it takes to learn how to control a cursor using two little wheels.

So I win at this. It may be the only thing I ever win at when playing with my kids. They do everything else better than me. But I win at this!
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23 of 23 people found the following review helpful By Grandma Bee on January 1, 2010
Verified Purchase
I bought the Etch A Sketch for my 2 year old grandson thinking he would have fun watching the lines being drawn on the screen. The Etch A Sketch I remember as a child had a strong, thick, dark line when I drew on it. I could easily tell where I was and where I wanted to go.

The line on this new Etch A Scetch is barely visible! I can hardly see it myself. My grandson was unimpressed and almost immediately lost interest. And like another reviewer mentioned, what line you do have won't shake out! What a disappointment! I should have purchased him another Savings Bond. Next time I will shop retail so I can try it out first hand.
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37 of 40 people found the following review helpful By A Customer on July 1, 1999
I was so happy to find that the Etch a Sketch is still available. I thought it was a toy of the past. I bought one for my coffee table at home and everyone that comes over plays with it and reminisces. It's a great toy for all ages - especially for creatives.
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19 of 20 people found the following review helpful By KRR on December 25, 2009
Verified Purchase
Once again, they do not make toys like they used to. My daughter opened this for Christmas, and I showed her how to draw. The line barely showed up, and was hardly noticeable. Trying to keep her attention since the faint lines did not impress, I thought I could excite her by shaking it to erase...Oh but it didn't erase...maybe I need to shake it some more...maybe shake it a little harder??...Nope, it left the lines even with vigorous shaking. It is now in a return box. I will not be buying it again or asking for a replacement. I wish I still had my old Etch a Sketch to give her! I am rating the fun factor low too, because it is more frustrating than fun. If it actually worked properly, I could rate this much higher.
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20 of 21 people found the following review helpful By RD on December 22, 2011
Verified Purchase
I had the same problem with this toy as most others. The lines dont's really erase. I also found the lines to be too thin and faint for a 4 - 6 yr old. I'll be giving mine away and looking for another make for the same toy.
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17 of 18 people found the following review helpful By A Customer on January 2, 2000
Verified Purchase
I bought the Etch a Sketch for my 11 year old. It seems I should have bought 3 more because my other children love it. They seem to be getting better at making rounded lines with the practice they are getting. They love it!
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33 of 39 people found the following review helpful By Jill Haynes on March 2, 2010
Don't get me wrong, Etch A Sketch is an awesome toy. As long as the buyer receives a product that works properly. I'm not sure if the quality of the product (we received) has changed since I was a kid (the answer - probably yes), but immediately after opening the toy for my 5 year old (he was celebrating his bday), the thing just didn't perform well. We soon realized that the lines didn't erase from the screen. After shaking the toy like madpeople, we just couldn't get the images to really disappear. Now, with my toy in the 80s, the images could be easily erased with minor, controlled shaking.

Which is a shame, since both my kids were looking forward to a really cool toy. A toy that I talked and hyped up quite a bit, reflecting on my own youth where I'd spend hours creating cool images and designs on my Etch A Sketch. I don't think we've quite given up on this toy - we may look for another vendor or store to purchase from in the future.
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