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The Clock that Had no Hands And Nineteen Other Essays About Advertising [Kindle Edition]

Herbert Kaufman
4.2 out of 5 stars  See all reviews (4 customer reviews)

Print List Price: $9.99
Kindle Price: $0.00
You Save: $9.99 (100%)

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Book Description

This book was converted from its physical edition to the digital format by a community of volunteers. You may find it for free on the web. Purchase of the Kindle edition includes wireless delivery.


Product Details

  • File Size: 114 KB
  • Print Length: 124 pages
  • Simultaneous Device Usage: Unlimited
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B004TPZRW8
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Not Enabled
  • Lending: Enabled
  • Amazon Best Sellers Rank: #21,103 Free in Kindle Store (See Top 100 Free in Kindle Store)
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Customer Reviews

4.2 out of 5 stars
(4)
4.2 out of 5 stars
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Most Helpful Customer Reviews
4.0 out of 5 stars timeless info May 9, 2014
Format:Kindle Edition|Verified Purchase
I have worked in newspaper advertising for many years and this small book contains a lot of useful info that should be taught to people entering the business. It covers the importance of advertising regularly, some good thoughts on circulation and some good principles on ad design. I would encourage business owners to read this book as well.
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5.0 out of 5 stars Old thoughts that still apply September 27, 2013
By John Z.
Format:Kindle Edition|Verified Purchase
This is like a walk back in time that gives a perspective on the business of advertising and marketing communications. It's quick, simple and in a way, inspiring.
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5.0 out of 5 stars Made me re-think everything. May 28, 2013
Format:Kindle Edition|Verified Purchase
I thought I knew what I was talking about until I read this book. Now I feel I have the necessary tools to at least make a dent in my market.
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1 of 2 people found the following review helpful
3.0 out of 5 stars Fundamental theories, outdated executions May 25, 2013
Format:Kindle Edition|Verified Purchase
A good read if you're interested in the history of advertising and perhaps a decent resource for analyzing the profession in its earliest stages.
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