Not many rolling luggage-style coolers available, but of those that are out there, this is the most cheaply made. I used to own the fabric-sided MaxCold rolling cooler (by Igloo), which is much better made than this Coleman - but not very well insulated (ironically, there's not much "max" to that "cold"). Igloo also makes a newer, hard-sided version of the MaxCold (see the Igloo 50 qt Island Breeze Maxcold) which rolls, is much colder than the original MaxCold, and much studier than this Coleman.
As for this one though, it's plenty effective as a cooler; but the handle and the wheels are cheaply made. After my first trip out, the axle of the wheel bent on mine, and now when I pull it, it doesn't want to roll straight. Very frustrating for a cooler that cost more just because of the rolling feature. Blah. Ended up buying the Igloo to replace it, and really wished I'd have bought that one first instead. Coleman, why is half of your stuff really great while the other half is crap? Buying your products is always such a gamble, and I'm getting kinda sick of it.