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5 of 5 people found the following review helpful:
5.0 out of 5 stars Excellent book to learn business-to-business sales, July 21, 2001
By A Customer
This review is from: Collaborative Selling: How to Gain the Competitive Advantage in Sales (Paperback)
I found the book to be very helpfull. I have used the "intelligence" of the collaborative sales approach and found it very effective. A totally different concept than the traditional sales approach that most people think of when they think of sales people and more fun too. You will find everything you need in this book to be sucessfull in business-to-business sales if your willing to put in the time to make it work.
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Collaborative Selling: How to Gain the Competitive Advantage in Sales
Collaborative Selling: How to Gain the Competitive Advantage in Sales by Tony Alessandra (Paperback - September 20, 1993)
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