It features:
-- A generous page size of 8 by 11 inches.
-- A detailed price guide listing typical values for more than 1,000 items.
-- More than 375 black-and-white photos, as well as a dozen color ones on the heavy-duty front and back cover. A four-page Photo Index makes it easy to find them all.
-- A brief history of "The Simpsons" and how it became a merchandising marvel.
-- Reviews of Simpsons action figures, collector plates, books, software and other goods.
-- Advice on how to get the best deals when buying Simpsons animation art.
-- A step-by-step autopsy of a talking Bart Simpson doll that reveals exactly how this popular toy works.
-- Photo-filled chapters exploring Simpsons bootlegs and hard-to-find promotional merchandise you won't find in retail stores.
