Customer Reviews

Comeback : How Seven Straight-Shooting CEOs Turned Around Troubled Companies

5 star:		(7)
4 star:		(2)
3 star:		(1)
2 star:		(0)
1 star:		(3)

 

 

I really liked this book..it's less of a business book than it is an adventure story. The characters are interesting...some downright exciting...and the plots carry you right along through what could have been just another series of "Business Case Studies" (read, dry). But, no, this book moves.

The third world war will be fought in the market place...and CEOs are the Pattons of the new economy. These are fascinating stories of coroporate heros...warts and all. I read it in one night.

The most difficult job in the world is that of turning around a troubed business. The CEOs involved in this fascinating saga of renewal faced the devil and beat him. An admirable bunch and a well written chronicle of their efforts!

I FOUND THIS BOOK TO BE VERY INTERESTING AND INSTRUCTIVE. EACH OF THE CASE HISTORIES WERE VERY DIFFERENT AND SHOWCASED VARIED PERSONALITIES AND RE-ACTIONS TO PROBLEMS ENCOUNTERED. I HAVE RECOMENDED AND SOLD ( I THINK) SEVERAL COPIES TO SEAT MATES ON AIRPLANES!

Different charcters...different approaches to saving their companies...reads like an adventuire story...interesting right up to the end...insights I can use.

I find that most books about business are slow going, the messages obvious and I hardley ever read through to the end. I found Comeback interesting, readable and, yes, instructive...but with enough sugar coating for me to be able to eat my way through it. I have my favorite chapters...but all in all..good reading, well done.

Fast and interesting...the characters are bigger than life with a bit of Greek drama thrown in. The lessons are clear, the delivery, entertaining. My favorite was Gordon Bethune of Continental...it's almost a novel.

I find most business books boring...not enough about the human beings...this one is a business adventure story. Well resaerched, well written. I liked it!

I'm currently reading this book and find the way the author switches back and forth from using the CEO's first name then the last name VERY confusing and takes away from the story he's trying to convey. Overall though very informative and entertaining.

An intriguing examination of how each of the turnaround leaders, whose stories are presented in the seven highly engrossing main chapters, think and work. At the heart of the book is the author's focus on the nature of leadership. The concluding chapter offers the author's thoughts, which are not a simplified list of characteristics, but a subtle view of the complex reality of what constitutes a leader. In short, this is not a recipe book on how to become a leader, but a series of real-world snapshots of this intangible force in action. Engrossing and informative.