Fromm, president of Barkley & Evergreen Advertising in Kansas City, believes in breaking the "rules" of business whenever possible--and his philosophy has paid off in increased company profits. Now he reveals the innovative methods that have helped him achieve success. "Combines wit, wonderful stories, and a lot of good commonsense ideas".--Henry W. Bloch, Chairman and CEO, H&R Block, Inc.
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5.0 out of 5 stars
The 10 Commandments of Business & How to Break Them,
By A Customer
This review is from: The Ten Commandments of Business & How to Break Them (Audio Cassette)
This is a great book Bill Fromm is a man who knows what he is talking about. The book changed my whole out look. Particulaly the section on treating your staff like royalty. The story of the customer and the hostess was brilliant.
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