(Marketing News, December 1997) Commercial Espionage: 79 Ways Competitors Can Get Any Business Secrets provides a blueprint showing how weaknesses can be exploited and outlines practical steps to prevent competitors from learning commercial secrets.
(Corporate Counsel's International Advisor, June 1998) Makes for very interesting reading and certainly lends support to the principle that good intelligence information can be gleaned from sifting through quite legal sources to pull together a pointilistic picture of a competitor's operations. -- 5001
Makes for very interesting reading and certainly lends support to the principle that good intelligence information can be gleaned from sifting through quite legal sources to pull together a pointilistic picture of a competitor's operations. -- Corporate Counsel's International Advisor, June 1998
Commercial Espionage: 79 Ways Competitors Can Get Any Business Secrets provides a blueprint showing how weaknesses can be exploited and outlines practical steps to prevent competitors from learning commercial secrets. -- Marketing News, December 1997
Since the end of the Cold War, commercial espionage has taken on a new and increasing important role. This is due to international trade and commerce which have become far more extensive than ever and are growing everyday. In this competitiveness, many global corporations have been searching for products with a brass ring attached to them, so to speak. To our knowledge, this is one of the first and one of the clearest explanations yet of how competitors can attack a company. The major focus of the book is a blueprint describing how weaknesses in a business can be exploited in a competitive environment. How this occurs and how to prevent it is well explained and outlined in a trade paperback. While the cost of this 145-page trade paper back is high, it is well worth it to businesses and executives wishing to protect proprietary information. -- Herald Tribune, February 13, 1998
The price tag's hefty for a 143-page paperback but serious executives and any interested in issues of corporate intelligence may be willing to pay the price for a unique guide which imparts the basics on little-discussed subjects. From hiring away key employees to phony job interviews and avoiding lawsuits, this delves into everything from proprietary information protection issues to how competitors can obtain business secrets. -- Reviewer's Bookwatch, November 1997
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