on September 5, 2009
I hadn't used this text since an earlier edition--now the 7th edition--and I liked this book as much as ever.
The first edition was cutting edge, but I expected this version to be a dull edge. I figured that by this point I know enough about communication research that the book had nothing to teach me. I was wrong. This updated version has something to offer anyone studying communication.
Although designed for a basic undergraduate college level, this book can work for upper and even graduate students new to communication studies. The authors have provided an excellent reference guide to help students in communication to navigate the field, conduct data base searches, use all kinds of reference materials, make sense of research articles, and the become involved in the process of research.