The Company Culture Cookbook: 70 easy-to-use recipes to create the right climate inside your business [Hardcover]

Kevin Thomson (Author)

Book Description

Publication Date: August 21, 2002

You will dip into this over and over again for teh clarity and common sense approach it brings to a complex area of management." Rating; * * * * * - "Personnel Today" " The Company Culture Cookbooktaps into the major themes of change and culture that today's organisations face. It provides simple, quick to do, easy to understand, tried and tested recipes to create a vibrant workplace. Each section starts with a quick overview of the basic ingredients to create the right climate. Once you have the ingredients you can get cooking, and for that you need recipes. Once you have the recipes you can create a range of different results and meet a range of different challenges. This book shows that success is achievable if you get the individuals in your organisation to 'buy in' to change rather than 'selling it' to them. Kevin Thomson transfers a range of successful techniques to the reader in a fun, fast and practical way. It provides all the skills and tools you need to create a successful business culture. "Fantastic - what a great way to change." "Paul Hick, CEO Lee Cooper "A real feast of ideas and actions." - "Nick Twyman, SONY Managing Director, BPE Division

Editorial Reviews

Review

"[The Company Culture Cookbook] focuses on the critical but often neglected aspects of management, whose fusion generates behaviours central to changing culture. You will dip into this over and over again for teh clarity and common sense approach it brings to a complex area of management." Rating; * * * * *"Personnel Today" "A book full of nuggets to inspire leaders who wish to make a real change through their staff." "Leslie de Chernatony, Professor of Brand Marketing, University of Birmingham "Fantastic - what a great way to change." "Paul Hick, CEO Lee Cooper "A real feast of ideas and actions." - "Nick Twyman, SONY Managing Director, BPE Division "The Company Culture Cookbook is more than thought provoking, it says what it does - it makes you want to DO something about culture and climate." "- "Malcolm Groves, Head of Communication, NatWest "GREAT" "Mike Rake, Chairman KPMG Europe. "I was struck by the simplicity supplemented by the need for continuous reinforcement (duh!). To continue the metaphor .. I already work in the heat of the kitchen and look forward to preparing some delicious dishes which will prompt my customers to send their compliments to the chef. Congrats on a great book." "- Nigel Edwards, Pfizer "This is no ordinary business book...great for dipping in and out of when you have a spare minute, I'd recommend it to anyone in business, as it is easy to read and full of great ideas." Money, February 2003

From the Back Cover

The Company Culture Cookbook taps into the major themes of change and culture that today's organizations face. It provides simple, quick to do, easy to understand, tried and tested recipes to create a vibrant workplace.

Each section starts with a quick overview of the basic ingredients to create the right climate. Once you have the ingredients you can get cooking, and for that you need recipes. Once you have the recipes you can create a range of different results and meet a range of different challenges.

This book shows that success is achievable if you get the individuals in your organisation to 'buy in' to change rather than 'selling it' to them. Kevin Thomson transfers a range of successful techniques to the reader in a fun, fast and practical way. It provides all the skills and tools you need to create a successful business culture.

Great organizations are not the products of great individuals—they are the products of great cultures. Here are 40 recipes, 20 key ingredients and 16 personality profiles to help you create one of your own.

"No better guide for any CEO as they embark on their mission to inject enormous positive energy and passion into their organization.

"

—Paul Hick, CEO Lee Cooper

"A book full of nuggets to inspire leaders who wish to make a real change through their staff."

—Leslie de Chernatony, Professor of Brand Marketing, University of Birmingham

"A real feast of ideas and actions."

—Nick Twyman, SONY Managing Director, Business and Professional Division

"The Company Culture Cookbook is more than thought provoking, it says what it does—it makes you want to DO something about culture and climate."

—Malcolm Groves, Head of Communication, NatWest

"GREAT!"

—Mike Rake, Chairman KPMG Europe

See all Editorial Reviews

Product Details

• Hardcover: 272 pages
• Publisher: Financial Times Prentice Hall (August 21, 2002)
• Language: English
• ISBN-10: 0273656619
• ISBN-13: 978-0273656616
• Product Dimensions: 9.9 x 7.1 x 0.9 inches
• Shipping Weight: 1 pounds
• Average Customer Review: 4.5 out of 5 stars  See all reviews (2 customer reviews)
• Amazon Best Sellers Rank: #1,366,760 in Books (See Top 100 in Books)

More About the Author

'Never heard of it. Great conference though. Will you write about it?' So asked the Business Books Editor of Financial Times Pitman. She was attending the UK launch of my concept of 'Internal Marketing' way back in 1988. And thus was written 'The Employee Revolution' So began a journey which brought 4 more books including The Company Culture Cookbook in Russian and Chinese. Passion at Work in Danish (Passion pa jobbit!) Emotional Capital in Spanish, Managing Your Intneral Customers in Italian and Korean.


What next? The next 10,000 words is written on 'Engaging Brands' and a new version of the 'Cookbook 2.0' is warbling away at the back of my head.

Kevin Thomson's LinkedIn Summary

Author, Speaker, Innovator, Myers Briggs ENTP (Qualified MBTI & NLP). My career has led me from marketing (Action Man - UK version of GI JOe - Toy of the Decade Award) into internal marketing (and writing 5 management books on the subject) employee communication, engagement, collaboration, customer service and change.

My passion is building stronger communication and brand experiences, and helping build collaborative relationships across silos and boundaries to deliver business and brand performance - inside and out.

Background and Books
I was founder of Europe's largest internal marketing agency MCA the Marketing and Communication Agency (acquired by WPP 2001); President MCA Communicates; Author of 5 books - Emotional Capital, Managing Your Internal Customers, The Employee Revolution, The Company Culture Cookbook and Passion at Work. International Speaker. IABC Board. Honorary Professor Birmingham University Business School

I am working with PSL and am building 'The Collaboration Academy' including a mirror version the new BS11000 - Building Collaborative Relationships. This is a new standard and framework for colleagues, customers and community; a 'SiloBuster' for cross boundary collaboration internally.

Clients and Awards.
My clients have covered many of the worlds leading organisations including Inland Revenue, BA, Sony, Vodafone, Electrolux, Anglo American, KPMG, Barloworld, Royal and Sun Alliance. I and my team have won many awards including the New York Film Festival for non-broadcast video Gold and Silver Awards for BA Putting People First Again, IABC Gold Quill Awards and IPR Awards of Excellence

International Speaking Engagements
A regular speaker at many international conferences from Sydney to SF.

Disability Communication
I represented both IMRG and the Chartered Institute of Marketing on the new British Standards Institute, BSI standard BS8878 working with the BBC, IBM, RNID and many others.
Kevin Thomson's Specialties:

Making the complex simple, easy, fun, engaging
Developing products and brands that work e.g. Team Listening.
Communication strategy
Innovation
Marketing
Diversity
Brand and Brand Engagement
Additional Information


Generating ideas. Generating more ideas. Generating even more ideas. Writing books and articles. Disabilty in communication. Dyslexia. Lee Childs type novels. Skiing.

Customer Reviews

Most Helpful Customer Reviews

5.0 out of 5 stars A Cornucopia of Ideas., August 23, 2002

By 

Vincent Morgan (Burnaby, BC Canada) - See all my reviews

This review is from: The Company Culture Cookbook: 70 easy-to-use recipes to create the right climate inside your business (Hardcover)

YES! At last, a management book that is very informative and fun to read! The colour pictures are a great idea, one on every other page, each one matches the "recipe" or idea. They add a fresh and memorable way to remember the topics. The "menus" and "Chefs notes" make it quick and easy to understand, especially with my hectic lifestyle! Although seemingly aimed at "executives" and Human Resouces, the book is valuable to everyone. "Internal" marketing makes a lot of sense and this helps how to approach it.
I found that even though it reads in sequence, you can pick any chapter, read and understand it.
The trick will be to get the books ideas across for all to get the "buy in" that is required to change the culture.
Excuse the pun but the book gives a lot of food for thought!

0 of 2 people found the following review helpful:

4.0 out of 5 stars The right recipes, October 4, 2002

By 

Ana Neves (http://www.kmol.online.pt) (Portugal) - See all my reviews

This review is from: The Company Culture Cookbook: 70 easy-to-use recipes to create the right climate inside your business (Hardcover)

The Company Culture Cookbook is one of those books that you should keep handy and refer to whenever you feel lost: if there is no recipe for your exact problem, I'm sure you will at least find inspiration and strength to deal with it.