Affiliate marketing is a highly profitable online advertising method in which Web site merchants pay independent third parties to promote the products or services of an advertiser on their Web site. In other words, affiliate marketing involves posting a company s banner on your Web site or blog and attempting to send visitors to their Web site. If someone clicks on that banner or goes to that site and buys something, you will be paid a commission. While some affiliates pay only when a sale is made, some selling big ticket items like cars, credit cards, travel, and so forth have modified the model and pay for qualified leads. Affiliate marketing is now viewed as a key component of a company's online marketing strategy. Affiliate marketing is an advertising technique that originally was developed by Amazon.com. In this new book you will learn how to master the art and science behind affiliate marketing in a matter of hours. By investing a few dollars you can easily increase the number of visitors to your Web site and significantly increase sales. If you want to drive high quality, targeted traffic to your site, there is no better way than affiliate marketing. Since you only pay when a sale is made, your marketing dollars are being used more effectively and efficiently compared to any other advertising method. The keys to success in affiliate marketing are knowing what you are doing, devising a comprehensive and well-crafted advertising plan, and knowing the relationships between your Web site, search engines, PPC advertising, and campaign methodology. This groundbreaking and exhaustively researched new book will provide everything you need to know to get you started on generating high-volume, high quality leads. You will learn the six steps to a successful campaign: keyword research, software needed, copy editing, setup and implementation, performance analysis, return on investment, and reporting and avoiding PPC fraud. In addition, we spent thousands of hours interviewing hundreds of today s most successful affiliate marketing masters. This book is a compilation of their secrets and proven successful ideas. Additionally, we give you hundreds of tips and tricks to ensure your Web site is optimized for maximum search engine effectiveness, which will drive business to your Web site and increase sales and profits. You will find actual case studies from companies who have used our techniques and achieved unprecedented success. If you are interested in learning hundreds of hints, tricks, and secrets on how to implement affiliate marketing, optimizing your Web site for maximum search engine effectiveness, developing a cost-effective marketing campaign, and ultimately earning enormous profits, this book is for you.
Bruce C. Brown was born in Bayshore, New York, but moved around quite a bit in his youth, finally settling down in Silver Springs, Florida. He joined the U.S. Coast Guard in 1984 and has completed more than 26 years of service to our nation. Bruce is the author of twelve published books and has been recognized with numerous awards for his writing.
To date, he has written "How to Use the Internet to Advertise, Promote and Market Your Business or Web Site: With Little or No Money", "The Ultimate Guide to Search Engine Marketing: Pay Per Click Advertising Secrets Revealed", "The Complete Guide to E-mail Marketing: How to Create Successful, Spam-Free Campaigns to Reach Your Target Audience and Increase Sales", "The Complete Guide to Google Advertising: Including Tips, Tricks, & Strategies to Create a Winning Advertising Plan", "The Complete Guide to Affiliate Marketing on the Web: How to Use and Profit from Affiliate Marketing Programs", "The Secret Power of Blogging: How to Promote and Market Your Business, Organization, or Cause with Free Blogs" and "Returning From the War on Terrorism: What Every Veteran Needs to Know to Receive Your Maximum Benefits", "How to Build Your Own Web Site With Little or No Money: The Complete Guide for Business and Personal Use", "How to Open & Operate a Financially Successful Web Site Design Business", "Google Income How Anyone of Any Age, Location, and/or Background Can Build a Highly Profitable Online Business with Google" and "How to Stop E-Mail Spam, Spyware, and Computer Viruses from Ruining Your Computer: The Complete Guide for Your Home and Work". Bruce is currently working on his latest project, a 2nd Edition to his first book "How to Use the Internet to Advertise, Promote and Market Your Business or Web Site: With Little or No Money."
Four of his books have won prestigious awards. Bruce has three children and a beautiful wife, Vonda. His oldest son, Dalton, is a graduate from the University of South Florida. His middle son, Jordan, is a graduate from the University of Florida and is currently attending Law School at The University of Texas. His youngest son Colton, is attending the University of Florida. Bruce has been happily married to Vonda for 26+ years and is currently serving as a Commander in the United States Coast Guard.
