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17 of 18 people found the following review helpful:
5.0 out of 5 stars You need this book.
I'm lucky enough to have some books listed on Amazon.com. One day I noticed that sales just jumped. I found out that Dan Gray had listed one of my titles on his website and was selling it through Amazon.com's Associate program. Dozens of other websites had done the same but none boosted sales the way Dan's did.

When I learned that Dan had written this book, I had to...

Published on April 3, 2000 by Donald J. Berg

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37 of 45 people found the following review helpful:
2.0 out of 5 stars wading through the fluff...
Don't waste your MONEY on this book. Even for beginners I can't comprehend the previous rave reviews...hmmm...makes you wonder. The first 1/3 of this book is decent but extremely watered -down, the breadth of the definitions and explanations can be found in just about any simple search for "affiliate programs" in any search engine. A 1/3 of this book is...
Published on February 14, 2000 by buywhiz


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17 of 18 people found the following review helpful:
5.0 out of 5 stars You need this book., April 3, 2000
By 
Donald J. Berg (Rockville Centre, NY USA) - See all my reviews
(VINE VOICE)    (REAL NAME)   
This review is from: The Complete Guide to Associate & Affiliate Programs on the Net: Turning Clicks Into Cash (Paperback)
I'm lucky enough to have some books listed on Amazon.com. One day I noticed that sales just jumped. I found out that Dan Gray had listed one of my titles on his website and was selling it through Amazon.com's Associate program. Dozens of other websites had done the same but none boosted sales the way Dan's did.

When I learned that Dan had written this book, I had to get it. Those jumping book sales meant that this was somebody who knew what he was writing about.

The advice in this book helped my son and I design, set up and promote a new website and affiliate program. The hints on getting listed with search engines got our little site noticed fast. Dan Gray has tried and tested his ideas. This is how-to information that works. If you're planning a website and thinking about affiliate sales programs, you need this book.

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16 of 17 people found the following review helpful:
4.0 out of 5 stars Refer-it.com suggests this book for Web marketers, December 14, 1999
This review is from: The Complete Guide to Associate & Affiliate Programs on the Net: Turning Clicks Into Cash (Paperback)
Author Daniel Gray provides a good background of the affiliate industry and why you should, at least, consider selling products and services from your site through the affiliate model. In addition to some merchant profiles and affiliate success stories, "The Complete Guide..." features a directory of the top 100 affiliate programs with contact information, commission structures, and all of the other relevant details of each program.

The book also touches on the importance of obtaining top listings in the search engines and directories, as well as tips on building a quality site. Overall a good introduction to the potentially lucrative world of affiliate programs.

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37 of 45 people found the following review helpful:
2.0 out of 5 stars wading through the fluff..., February 14, 2000
This review is from: The Complete Guide to Associate & Affiliate Programs on the Net: Turning Clicks Into Cash (Paperback)
Don't waste your MONEY on this book. Even for beginners I can't comprehend the previous rave reviews...hmmm...makes you wonder. The first 1/3 of this book is decent but extremely watered -down, the breadth of the definitions and explanations can be found in just about any simple search for "affiliate programs" in any search engine. A 1/3 of this book is just affiliate profiles by company(these can be esily viewed at the affiliate company's site), the last 1/3 of this book are just company histories of those affiliates(good if you haven't read those twinkling success stories in all the other books that use them, useless if you are interested in fundamental strategies to fully capitilize on affiliate programs for yourself (something that is loosely referred to in this book). Although resources on this subject are limited, I would recommend online info as they seem to have the most current affiliate info. One good site that i found valuable info is at:

http://www.blue-house.com/affiliate/

Save your money for a useful book and find the latest info online...

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8 of 8 people found the following review helpful:
5.0 out of 5 stars Partnerprogramme.com recommends this book, December 23, 1999
This review is from: The Complete Guide to Associate & Affiliate Programs on the Net: Turning Clicks Into Cash (Paperback)
The author Dan Gray gives a well written, informed introduction explaing how associate programs work, how they can be used and what to look for. While the book is a must read for beginners, advanced webmaster will find provided information useful too, due to survey data and statistics compiled. Gray shows examples how creative affiliates used associate program. The book includes a directory of Top 100 associate programs selected by Gray.
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16 of 19 people found the following review helpful:
5.0 out of 5 stars Become Involved in this Booming Industry!, June 28, 2000
This review is from: The Complete Guide to Associate & Affiliate Programs on the Net: Turning Clicks Into Cash (Paperback)
Daniel Gray has written The Complete Guide to Associate and Affiliate Programs on the Net to provide a very insightful look at this booming industry and to encourage his readers to consider participating in what it may have to offer them.

Readers will learn who the big players are, such as Be-Free, Commission Junction, and LinkShare, and learn what is involved in bringing merchant companies and prospective affiliates together. Readers will also learn about the different types of programs offered to affiliates and the mechanics involved in setting up business relationships.

The book features full-page listings of the 100 top companies (merchants), that, according to Gray, offer the best affiliate marketing opportunities. Readers can familiarize themselves with the history of each company and determine for themselves whether a perfect marriage can take place. Information such as Websites, types of products and services, contact information, program administration, commission and payment schedules, revenues, and restrictions are provided to permit prospective affiliates to make informed and intelligent decisions. Gray offers a selection of merchant profiles to help readers understand the behind-the-scenes operations of leading companies in this industry. This is an insightful experience!

The book also features a number of affiliate marketing success stories. Readers will be able read up on what others have already experienced - the good and the bad, and learn how they can successfully participate. Guidance in selecting merchants, designing Websites and newsletters, launching publicity campaigns, keeping track of sales, and the listing of resources that provide additional assistance make this book truly amazing. Must reading!

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8 of 9 people found the following review helpful:
5.0 out of 5 stars If only I'd known this stuff earlier, January 18, 2000
This review is from: The Complete Guide to Associate & Affiliate Programs on the Net: Turning Clicks Into Cash (Paperback)
If only I had known 10 percent of what's in this book a little while ago, I could have made some money, and I could have helped clients make some money. If you're in the business of creating websites for others, or if you're the webmaster in your own company, this book is required reading.
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9 of 11 people found the following review helpful:
5.0 out of 5 stars InternationalOnline.Com, January 14, 2000
This review is from: The Complete Guide to Associate & Affiliate Programs on the Net: Turning Clicks Into Cash (Paperback)
Dan Gray could not have written a better book. The complete guide to Associate & Affiliate Programs on the Net clearly describes, in a no nonsense approach, how webmasters or website owners can generate revenue from their websites. As a global repository for such like programs, we have given the guide a first class rating on our site.
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4 of 4 people found the following review helpful:
3.0 out of 5 stars nice start, needs to go to the next level, January 15, 2001
By A Customer
This review is from: The Complete Guide to Associate & Affiliate Programs on the Net: Turning Clicks Into Cash (Paperback)
This is a good book that initiates what many marketers should do. It outlines the process of creating an affiliate program, but lacks some of the depth into how to go about doing it, and what should be beneath the surface of a successful program.

I would suggest Make Your Website Work For You, and also Killer Content to fill in the gaps.

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4 of 4 people found the following review helpful:
5.0 out of 5 stars Everything you wanted to know, but didn't know who to ask, December 20, 1999
By 
BS (New York, NY) - See all my reviews
This review is from: The Complete Guide to Associate & Affiliate Programs on the Net: Turning Clicks Into Cash (Paperback)
I've always heard about mystical "affiliate" programs. Dan Gray breaks it down into easy, understandable nuggets of information. The guide is filled with many ideas and suggestions on how to make a buck through affiliate programs
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12 of 16 people found the following review helpful:
1.0 out of 5 stars Very basic advice, February 25, 2001
This review is from: The Complete Guide to Associate & Affiliate Programs on the Net: Turning Clicks Into Cash (Paperback)
Offers nonsensical advice such as "work hard to get a good ranking is the search engines"... and also keeps promoting the same few affiliate programs which leads me to believe the author has dealings with those companies.

You can get a lot of the advice for free from various websites.

Only for total novices who don't know anything about the net.

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