The Complete Idiot's Guide to Greening Your Business [Paperback]

Trish Riley (Author), Heather Gadonniex (Author)

Book Description

Publication Date: June 2, 2009 | Series: The Complete Idiot's Guide

Green is the color of money!

Businesses are always looking to increase their profitability and market share. With rising costs of fuel and consumers targeting environmentally-responsible companies to patronize, businesses have jumped on the green initiative and reaped the financial benefits. The Complete Idiot's Guide(r) to Greening Your Business provides the most up-to-date, concrete, and practical steps for readers to follow to get rich by going green.

*Solid authors with "green" background
*White-hot green market
*Comprehensive, practical business approach

Editorial Reviews

About the Author

Trish Riley is an award-winning environmental journalist and author of The Complete Idiot's Guide(r) to Green Living as well as articles in many publications, including Hemispheres, Audubon Magazine and the Miami Herald.

Heather Gadonniex is the co-founder of Green It Group, a sustainability advisory firm focusing on sustainable business strategy and implementation, green building, and environmental marketing. --This text refers to an out of print or unavailable edition of this title.

Product Details

• Reading level: Ages 18 and up
  
• Paperback: 384 pages
• Publisher: Alpha; Original edition (June 2, 2009)
• Language: English
• ISBN-10: 1592578853
• ISBN-13: 978-1592578856
• Product Dimensions: 9.1 x 7.4 x 0.8 inches
• Shipping Weight: 1.4 pounds (View shipping rates and policies)
• Average Customer Review: 4.5 out of 5 stars  See all reviews (2 customer reviews)
• Amazon Best Sellers Rank: #2,303,658 in Books (See Top 100 in Books)

More About the Author

Trish Riley is an award-winning environmental journalist and author of The Complete Idiot's Guide(R) to Green Living (Alpha 2007). Her work has been published in many publications, including Hemispheres, The Miami Herald, South Florida Business Journal, Sam's Club Source, Subaru Drive, Natural Health, Natural Home, and E/The Environmental Magazine. She serves on the board of directors for American Society of Journalists and Authors and is a member of the Society of Environmental Journalists. She is founder www.CinemaVerde.org, an environmental film and arts festival and www.GoGreenGift.com, designed to help people understand WHY and HOW to GoGreen and www.GoGreenNation.org, a site providing local and national environmental news and resources to help create sustainable businesses and build green communities.

Customer Reviews

Most Helpful Customer Reviews

5.0 out of 5 stars Truly comprehensive book, August 12, 2009

By 

Christine Heinrichs (Cambria, CA USA) - See all my reviews
(REAL NAME)   

This review is from: The Complete Idiot's Guide to Greening Your Business (Paperback)

Greening Your Business starts from the beginning and works its way through every aspect of what it means to 'green your business' and how to accomplish it. It goes far beyond recycling office paper to examining the carbon footprint of all business activities and giving direction on how to reduce the impact.

Because it focuses on business, the authors watch every penny, encouraging business owners and operators to go green for the bottom line. Personally, I've always wondered why businesses resist going green, when it is dollar-smart. One of my favorite examples in the book is one of the authors' friends, who "took the initiative to be the green champion in her office building...Upper management...she felt did not support her or the greening program she was trying to initiate." Read: thought she was a pain in the butt. They were converted when she discovered that her company had been watering the neighbor's lawn for the past five years, to the tune of $17,000.

Riley and Gaddonniex take every assumption apart: manufacturing, packaging, transportation, company events, and then help the business market what they've accomplished. I especially appreciated the Restaurant and Food chapter, which looks closely at the environmental as well as financial costs of food production.

The Glossary and Resources sections are excellent references. Worth having on the shelf for these alone!

4.0 out of 5 stars Green is Gold, July 23, 2009

By 

John Wasik "John F. Wasik, author "The Au... (Grayslake, Illinois) - See all my reviews
(REAL NAME)   

This review is from: The Complete Idiot's Guide to Greening Your Business (Paperback)

What does it truly mean to "green" your business? To a lot of managers, it just means buying recycled paper or having re-usable coffee cups. But in this carbon footprinting age, it's much more than that. You have to take into account the environmental impact of getting your employees to and from work and energy use while they are there. This highly readable and often light-hearted book tells you nearly everything you need to know about making your business greener and cleaner. It's an essential primer to what is becoming a subject we can't avoid any longer. -- John F. Wasik, author "The Cul-de-Sac Syndrome" and "The Audacity of Help"