The Complete MBA for Dummies [Paperback]

Kathleen Allen PhD (Author), Peter Economy (Author)

Book Description

Publication Date: March 15, 2000

If you work in a business, a nonprofit organization, or for the government, chances are you’ve considered getting a Masters of Business Administration (MBA) degree. If you want to get ahead in your organization or just do a better job, obtaining an MBA is one of the best ways to do just that. But is it the degree that makes a difference, or is there something else at work here? Although that piece of paper with your name and the words “Masters of Business Administration” mean a lot, what’s even more important are the things that you learn during the course of your MBA studies.

The Complete MBA for Dummies is full of useful information, tips, and checklists that you can use to lead, manage, or participate— at a high level of competence —in any business. And if you already have your MBA, you’ll find that this book is a handy refresher and reference that can be used wherever you go.

Written in a fun, easy-to-access format, The Complete MBA for Dummi es presents and explains the very same information that you would encounter in a typical MBA program in any high-quality business school today. Whether it’s strategic planning, management, accounting, finance, marketing, negotiation, or any other core MBA topic, you’ll find it here. For a fraction of the amount you would pay to get your MBA, this book provides you with an easily understandable road map to today’s most innovative and effective business techniques and strategies, including how to:

• Motivate employees and build great teams
• Understand financial fundamentals
• Create effective marketing plans
• Come out ahead in negotiations
• Examine management trends
• Make the Internet work for you
• Apply effective risk management techniques in business

Business isn’t just for managers anymore. The Complete MBA for Dummies provides you with the very best ideas, concepts, and tools taught in today’s top business schools. Apply them, and you will see a noticeable difference in your everyday business dealings.

Editorial Reviews

Review

"?with this friendly guide, everyone can sample the benefits of an MBA education in a fraction of the time and at much less cost?"(Business a.m., 5 November 2002)

From the Back Cover

Includes tips from the world's best business schools

Packed with info on today's hottest business trends

Boost your management skills and put yourself on the fast track to success A graduate MBA program will give you the business expertise you need for success. But what if you don't have time for more school? That's where this friendly guide comes in. Packed with state-of-the-art information on finance, marketing, entrepreneurship, e-commerce, and other B-school topics, it's just what you need to turbocharge your career.

Discover how to: Motivate employees and build great teams Understand financial fundamentals Create effective marketing plans Come out ahead in negotiations Make the Internet work for you

The Dummies Way(TM) Explanations in plain English "Get in, get out" information Icons and other navigational aids Tear-out cheat sheet Top ten lists A dash of humor and fun

Get smart! www.dummies.com Register to win cool prizes Browse exclusive articles and excerpts Get a free Dummies Daily(TM) e-mail newsletter Chat with authors and preview other books Talk to us, ask questions, get answers

See all Editorial Reviews

Product Details

• Paperback: 433 pages
• Publisher: For Dummies; 1 edition (March 15, 2000)
• Language: English
• ISBN-10: 076455204X
• ISBN-13: 978-0764552045
• Product Dimensions: 9.1 x 7.3 x 1 inches
• Shipping Weight: 1.3 pounds
• Average Customer Review: 4.2 out of 5 stars  See all reviews (5 customer reviews)
• Amazon Best Sellers Rank: #462,114 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

11 of 11 people found the following review helpful:

3.0 out of 5 stars Covers a lot of ground, but too basic, October 17, 2010

By 

Matt - See all my reviews

This review is from: Complete MBA For Dummies (Paperback)

Have contemplated the idea of doing an MBA for a while, so came across this and thought it may give me a good basic idea of what will be covered. While the book covers a lot of ground, I found it way too basic. I mean, if you are at the point where you are considering an MBA, a reasonable base level of management understanding (either from undergrad or practical experience) can be somewhat assumed. This reads more like 'beginning business for dummies' or some such - well below 'mastering' business for the sort of person who may be considering MBA courses. Anyhow, it was well written, covered a lot of areas of business at a surface level, but certainly didn't provide me with a lot of new depth on any business areas.

0 of 1 people found the following review helpful:

4.0 out of 5 stars Auseful overview, July 12, 2011

By 

Doc Town - See all my reviews

Amazon Verified Purchase

This review is from: Complete MBA For Dummies® (Kindle Edition)

This book gives a good overview of what you need to know for a business degree or to run a business. It is a nice overview.

3 of 10 people found the following review helpful:

5.0 out of 5 stars Great book! Highly recommend it. And I love Kathleen Allen, February 6, 2009

By 

E. Torbati - See all my reviews
(REAL NAME)   

This review is from: Complete MBA For Dummies (Paperback)

I thought this was a great book and I Love Kathleen Allen. I think it's so easy to follow, I learned so much and it helped clarify some of my decisions. Highly recommend it. You should get it.