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2 Reviews
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1 of 1 people found the following review helpful:
4.0 out of 5 stars
A good book worth the read,
By Terry Smith (San Francisco) - See all my reviews
This review is from: Computer Inselligence [yes, in-sell-igence, not intelligence] (Hardcover)
I've read a few books on Internet marketing and this isn't the best -- but it's near the top of the list. You fall upon good ideas, like allowing salespeople to create personalized Web pages for business customers and a privacy manager that gives users control over tracking. Other interesting information includes how to manage sales leads with automated e-mail personalization and screen savers that drive Web traffic. Chapter 13 on the future is "out there" yet interesting.
1 of 2 people found the following review helpful:
5.0 out of 5 stars
A Must Read for the New Era of Sales and Marketing,
By Peter Vloyanetes, Vice President/Director TVP... (Atlantic Highlands, NJ) - See all my reviews
This review is from: Computer Inselligence [yes, in-sell-igence, not intelligence] (Hardcover)
This is the best book on the Internet and electronic marketing I have ever read.
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Computer Inselligence [yes, in-sell-igence, not intelligence] by Mark H. Melin (Hardcover - Mar. 2000)
Used & New from: $0.01
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