A Concise Handbook of Movie Industry Economics [Hardcover]

Charles C. Moul (Editor)

Book Description

Publication Date: March 14, 2005

This short handbook collects essays on all aspects of the motion picture industry by leading authorities in political economy, economics, accounting, finance, and marketing. In addition to bringing the reader an up-to-date perspective on what is known and what has been accomplished, it includes both new findings on a variety of topics and directions for additional research. Topics include estimation of theatrical and ancillary demand, profitability studies, the resolution of evident paradoxes in studio executive behavior, the interaction of the industry and government, the impacts of the most recent changes in accounting standards, and the role and importance of participation contracts. New results include findings on the true nature of the seasonality of theatrical demand, the predictive power of surveys based upon trailers, the impact of the Academy Awards, the efectiveness of prior history measures to gauge cast members and directors, and the substitutability of movies across different genres.

Editorial Reviews

Review

'The coverage of topics seems quite complete. So, in general, my impression of the book is very favorable. These are first-class authors writing about areas in which they have made major contributions. They speak with the voice of authority on topics that will interest all scholars concerned with economic studies of the film industry. I applaud this well-conceived and well-executed concept.' Morris B. Holbrook, Columbia University

'From Edison's invention of the Kinescope to the latest issues in the economics of digital distribution, these papers are an invaluable guide to the business of film.' Bruce Owen, Stanford University

Book Description

What factors affect a movie's theatrical run? How does the theatrical run affect the demand for video? What types of movies are most profitable? How informative are movie accounting figures? What theaters have the most appeal to consumers? This short handbook provides a deeper understanding of the economics of movies.

See all Editorial Reviews

Product Details

• Hardcover: 222 pages
• Publisher: Cambridge University Press (March 14, 2005)
• Language: English
• ISBN-10: 0521843847
• ISBN-13: 978-0521843843
• Product Dimensions: 9.2 x 6.2 x 0.7 inches
• Shipping Weight: 14.4 ounces (View shipping rates and policies)
• Amazon Best Sellers Rank: #798,692 in Books (See Top 100 in Books)