Organizations are increasingly turning to surveys to solve many business-related problems. This book provides those who want to plan organizational surveys with a step-by-step, `how-to' guide. The authors describe the issues that must be addressed at each step in the process, the advantages and disadvantages that result from many of the choices that must be made, and practical lessons learned from their years of experience in designing and conducting surveys.
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Editorial Reviews
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"Unlike many survey ‘how-to’ books, this book is clear, well-written, practical, and insightful. I highly recommend it to those interested in conducting organizational surveys or managing a consultant/ vendor that is supplying survey services to an organization."
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Inside This Book
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First Sentence:
A survey is a way of obtaining self-reported information about the attitudes, beliefs, opinions, behaviors, or other characteristics of a population (Babbie, 1973; Rosenfeld, Edwards, & Thomas, 1995). Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
survey salience, writing survey items, organizational survey process, item branching, organizational surveys, disproportionate stratified sample, developmental interviews, survey developers, fax surveys, survey team members, survey packet, survey length, demographic items, factual items, survey administration, survey content, attitudinal items, computer administration, dimension score, published scales, nonresponse bias, narrative answers, writing items, missing responses, survey instructions Key Phrases - Capitalized Phrases (CAPs): (learn more)
General Accounting Office, Census Bureau, Merit Systems Protection Board, San Diego, United States, Organization Sites New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
A survey is a way of obtaining self-reported information about the attitudes, beliefs, opinions, behaviors, or other characteristics of a population (Babbie, 1973; Rosenfeld, Edwards, & Thomas, 1995). Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
survey salience, writing survey items, organizational survey process, item branching, organizational surveys, disproportionate stratified sample, developmental interviews, survey developers, fax surveys, survey team members, survey packet, survey length, demographic items, factual items, survey administration, survey content, attitudinal items, computer administration, dimension score, published scales, nonresponse bias, narrative answers, writing items, missing responses, survey instructions Key Phrases - Capitalized Phrases (CAPs): (learn more)
General Accounting Office, Census Bureau, Merit Systems Protection Board, San Diego, United States, Organization Sites New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Citations (learn more)
This book cites 8
books:
See all 8 books this book cites
5
books
cite this book:
- New Directions by Students of Bellevue Junior High School in Back Matter
- Public Opinion (Communication Concepts) by Vincent E. Price in Back Matter
- New Directions (Hulton Copymasters) by Paul Thomas in Back Matter
- Improving Organizational Surveys: New Directions, Methods, and Applications (SAGE Focus Editions) by Paul Rosenfeld in Back Matter
- Marketing Research (Business Masters S.) by Christopher West in Back Matter
See all 8 books this book cites
- Survey Research: The Basics (Essential Resource Books for Social Research) by Keith F Punch in Back Matter (1), Back Matter (2), and Back Matter (3)
- Researching the Public Opinion Environment: Theories and Methods (SAGE Series in Public Relations) by Sherry Devereaux Ferguson in Front Matter
- The Question Book, 5th Edition by Robert W. Bauer on page 349
- The 2005 ASTD Training & Performance Sourcebook by Mel Silberman in Back Matter
- Designing and Using Organizational Surveys: A Seven-Step Process (Jossey-Bass Business & Management) by Allan H. Church in Back Matter
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