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Conducting a Successful Fundraising Program: A Comprehensive Guide and Resource [Hardcover]

Kent E. Dove (Author), Kent Dove (Author)
5.0 out of 5 stars  See all reviews (2 customer reviews)

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There is a newer edition of this item:
Dove on Fundraising Set, Set contains: Conducting a Successful Fundraising Program; Development Services Program; Annual Giving Program; Major Gifts and Planned Giving; Capital Campaign Dove on Fundraising Set, Set contains: Conducting a Successful Fundraising Program; Development Services Program; Annual Giving Program; Major Gifts and Planned Giving; Capital Campaign
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Book Description

February 16, 2001 0787953520 978-0787953522 1
The complete resource for fundraisers in any nonprofit organization!

Conducting a Successful Fundraising Program outlines a unique approach to successful fundraising and features an exhaustive resource section that includes actual organization publications, direct mail samples, model case statements, telemarketing scripts, special events check-lists, and more. This all-in-one resource covers all the traditional elements of fundraising--including annual giving, major gifts and planned giving, corporate and foundation relations, prospect research and management, and fundraising literature and promotions--as well as current issues such as gift administration, technology, and the use of consultants and paid solicitors in the solicitation process. Dove identifies the ten prerequisites that predict success in fundraising and then leads the reader step-by-step through every phase of the fundraising process, and provides specific advice on the elements crucial to any program's success.


Frequently Bought Together

Conducting a Successful Fundraising Program: A Comprehensive Guide and Resource + Rosso on Fund Raising: Lessons from a Master's Lifetime Experience (Jossey-Bass Nonprofit Sector Series) + Achieving Excellence in Fundraising (Jossey Bass Nonprofit & Public Management Series)
Price For All Three: $145.95

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Editorial Reviews

Review

"The greatest strength of this book is that it demonstrates the underlying structure of a fundraising plan and reveals the necessary interrelationships among the many components of a comprehensive development operation. . . . The book provides a one-stop resource that emphasizes the best practices in nonprofit fundraising." --Cathlene Williams, CAE director of education and research programs, NSFRE

From the Inside Flap

In Conducting a Successful Capital Campaign, Kent E. Dove introduced the definitive guide to every aspect of a capital campaign. Now, drawing on the same fundamental principles that form the core of any successful development program, Dove applies his proven techniques to the full spectrum of fundraising. Conducting a Successful Fundraising Program, the cornerstone book of the Dove on Fundraising Series, offers the most complete guidance on fundraising currently available.Conducting a Successful Fundraising Program outlines a unique approach to successful fundraising and features an exhaustive resource section that includes actual organizational publications, direct mail samples, model case statements, telemarketing scripts, special events checklists, and much more. This all-in-one resource covers all the traditional elements of fundraising? including annual giving, major gifts and planned giving, corporate and foundation relations, prospect research and management, and fundraising literature and promotions? as well as current issues such as gift administration, technology, and the use of consultants and paid solicitors in the solicitation process. Dove identifies the ten prerequisites that predict success in fundraising, leads the reader step by step through every phase of the fundraising process, and then provides specific advice on the elements crucial to any program's success. "The greatest strength of this book is that it demonstrates the underlying structure of a fundraising plan and reveals the necessary interrelationships among the many components of a comprehensive development operation. . . . The book provides a one-stop resource that emphasizes the best practices in nonprofit fundraising."—Cathlene Williams, CAE director of education and research programs, NSFRETHE AUTHOR Kent E. Dove, one of America's most successful and respected fundraisers, is vice president for development and executive director of capital campaigns for the Indiana University Foundation. He has served on the educational fund raising committee of the Council for Advancement and Support of Education (CASE) as well as on the board of directors of the National Society of Fund Raising Executives. Dove is the author of several books on fundraising, including Conducting a Successful Capital Campaign, 2nd Edition (Jossey-Bass, 2000).

Product Details

  • Hardcover: 720 pages
  • Publisher: Jossey-Bass; 1 edition (February 16, 2001)
  • Language: English
  • ISBN-10: 0787953520
  • ISBN-13: 978-0787953522
  • Product Dimensions: 9.5 x 7.3 x 1.9 inches
  • Shipping Weight: 3.8 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #726,311 in Books (See Top 100 in Books)

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6 of 6 people found the following review helpful:
5.0 out of 5 stars Comprehensive, Intelligent and Very Helpful, November 3, 2006
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This review is from: Conducting a Successful Fundraising Program: A Comprehensive Guide and Resource (Hardcover)
Dove's text surpasses the two other books I've read on fundraising in numerous ways. He provides a thorough, well-organized approach to fundraising in general and with extensive attention both to the various types of campaigns and to the many components that make up a successful program. Furthermore, Dove cites countless sources of research and practitioner experience, so that his admonitions about what to do and how to do it have a clear rationale and empirical evidence undergirding them. While I'm sure I'll continue to read other texts to delve deeper into details, I can't imagine I'll need to read another overview in the near future, because Dove's work has completely met that need for me.
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5 of 6 people found the following review helpful:
5.0 out of 5 stars Current, creative, thorough, December 29, 2004
This review is from: Conducting a Successful Fundraising Program: A Comprehensive Guide and Resource (Hardcover)
A comprehensive resource guide to the many variables of nonprofit fundraising campaigns and events. Well-researched; well-written. Especially helpful was the resource section, which provided actual templates and word-for-word scripts -- very applicable.
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Inside This Book (learn more)
First Sentence:
The term development is often considered a synonym, or even a euphemism, for fundraising. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
annual operating campaign, gift naming opportunities, campaign cabinet meetings, operating policies governing investments, regarding income tax charitable deductions, preliminary case statement, prospect management program, gifts from the private sector, leadership givers, unitrust amount, life income vehicles, successful fundraising program, top volunteer leaders, triple ask, lead major gift, short taxable year, prospect management system, traditional capital campaign, pledge rate, charitable income tax deduction, campaign timeline, capital fundraising campaign, documented gifts, other corporate securities, fundraising agency
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Indiana University, United Way, Drake University, Second Century Fund, Green Chimneys, Key Club, School of Business, Eiteljorg Museum, University of Florida, Indianapolis Museum of Art, Loaned Associate, Aliber Hall, Henry County, College of Business Administration, Native American, United States, President's Council, Capital Campaign Volunteer's Kit, Amethyst House, Treasury Regulations, Vancouver Public Library, Day of Caring, Indian Market, Young Friends of Art, College of Arts
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