- File Size: 512 KB
- Print Length: 152 pages
- Simultaneous Device Usage: Unlimited
- Publisher: Parker Consultants; 1 edition (July 18, 2011)
- Publication Date: July 18, 2011
- Sold by: Amazon Digital Services LLC
- Language: English
- ASIN: B005DHYPZQ
- Text-to-Speech: Enabled
- Word Wise: Enabled
- Lending: Enabled
- Amazon Best Sellers Rank: #781,836 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
Confessions of a Mad Man Kindle Edition
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Top Customer Reviews
So it's nice to hear that there was a time when life in Advertising wasn't always about wage freezes and downsizing.
"Confessions" is about a lot of things: It's about breaking into the business. It's about surviving the business. And it's about finding a way to get the hell out of the business. It's also about the most enjoyable book you'll ever read on the subject.
The thing that makes this book so much fun to read is George himself. He's the first to admit the advertising business has, and never has had much integrity. No, what gets his goat is that money-grubbing holding companies have ransacked the very industry that allowed him, nay, paid him dearly to booze, womanize, travel -- and when he wasn't doing that -- create great advertising for a living.
George also takes no prisoners. His assault on a business that has been pillaged by rich and greedy bean counters who have more in common with flesh eating bacteria than they do with actual humans is a thing of beauty.
At the same time, George's sympathies for the Creatives that are sacrificed by gross mismanagement and narcissism are real. And he's genuinely sad that they will never have the outrageous (and oft times illicit) experiences that he had coming up through the ranks. That's the softer side of George -- if calling the Chairman of one of advertising's largest holding companies, The Poisoned Dwarf, can be considered soft.
All in all, this is a great, entertaining read for anyone in the industry or outside. Oh, and if by chance you find yourself skewered in this book, my advice is to just suck it up and move on.Read more ›
Disclaimer: like many rock bios the language is not safe for work. Mr. Parker clearly calls out the f***tards, dou*** nozzles and wank3rs (Amazon tolerates no profanity in reviews) with no fear. Anyone in Advertising or Marketing is well familiar with the tired statement that "half of all your marketing spend is wasted, you just can't tell which half." This book makes it clear (and the author has no problem telling his major accounts) that more like 90% of it is wasted, much of it on booze, 5 Star restaurants and junkets around the globe to capture video for 30 second spots, the majority of which ends up on the cutting room floor.
This is a fantastic book covering an amazing expanse - from his riding over to the US via ocean liner and meeting Ogilvy himself to get into the industry, through a stint back in Europe as "Agency Fireman" back to the Bay Area during the pre-internet explosion fueled by Dell, Compaq, Larry Ellison, the first coming of Jobs, and others. The stories are humorous and astounding - my favorite was the author, his buddy, and his pilot getting drunk and crashing their plane into the ocean and nearly dying while trying to get a shot for a cookie ad. Wrapping up with commentary on social media and the future of the industry, this is the most entertaining book you'll find on the subject.
but in this book, he is a storyteller, and not one of the Aesops Fables 'alls well that ends well' variety. This is more like Phillip K Dick storytelling ...
bad people doing bad things storytelling, the kind that rivets you to your seat, book, Kindle, iPad - whatever - firmly gripped in sweaty hands.
But he tells this tale with such ease and humor that it makes the advertising world seem like a fun place to be. And that's where he gets you ...
amidst all the romping across the globe to shoot spots for bidet cleansers, late night bull session carousing, and exacerbating round table campaign meetings, he carefully delivers the point:
it's a hard way to make a living, populated by an interesting assortment of characters, most of them rather incompetent yet powerful, and you.
A thoroughly enjoyable read for practitioner or apprentice alike, I'll close with 3 good reasons to read this book:
1: He's been there
2: He's done that
3: He's lived to tell the tale accurately and amusingly ...
Most Recent Customer Reviews
After discovering George Parker's blog and quickly becoming a huge fan of his writing it was only natural to buy this book. Read morePublished on June 12, 2013 by Tony Mariani
I don't know if the actual book was edited any better than the Kindle version, but it was so laden with typos and bad grammar, it was as if it was published with no editing... Read morePublished on March 3, 2013 by KttyMew
Love'd it. And thats why I gave it 5 stars. George knows how to tell a story. This was my first Kindle Edition book too.Published on February 18, 2013 by Donovan
Atrociously written, horribly repetitive, and devoid of any evidence of actual talent on the part of the author. This is easily the worst book ever written on advertising. Read morePublished on January 3, 2013 by tiktok
George Parker spins a very entertaining tale of his life in advertising during the earlier days of modern advertising, covering the same time period as much of the Mad Men... Read morePublished on November 13, 2012 by George Pytlik
I'm not in advertising. In fact I'm about as far away from the field as possible (aside from watching Madmen).
This book is funny. Really funny. Read more
Im no princess. And Ive certainly been told my share of war stories from veteran ad folks. So I was skeptical as to what Mr Parker could unveil that would keep me tuned in to his... Read morePublished on August 7, 2011 by MR
People in advertising love to make sweeping statements about the business.
Legendary creative director Phil Dusenberry, for example, once said, "Advertising is the... Read more
First, I have a confession to make. Not owning a Kindle or Ipad (I gave mine away in a contest for one of my own books), I had to borrow a friend's Kindle and read George's... Read morePublished on July 31, 2011 by Steffan R. Postaer
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