From the Inside Flap
In the world of finance, Jim Lebenthal is best known for making tax-free municipal bonds both understandable and desirable, by attaching a face—mainly his—and a personality to this otherwise dry-as-dust financial instrument. But that's not all he's done. Before getting into his family's bond business, Lebenthal had some of the most glamorous jobs in America, as a Life magazine Hollywood correspondent, a filmmaker for Disney—receiving an Academy Award® nomination in 1959 for best short feature—and a copywriter for Ogilvy & Mather as well as Young & Rubicam.
Now, in Confessions of a Municipal Bond Salesman, Lebenthal, with the help of syndicated business columnist Bernice Kanner, traces his life journey from Hollywood reporter to renowned bond salesman and helps you apply what he's learned to your own professional career and life. Each chapter of this entertaining and engaging book consists of vivid stories in which Lebenthal looks back to recount his successes and setbacks, as he worked to build the family business—Lebenthal & Company—into one of the best-known municipal bond firms in America.
Part professional guide, part personal memoir, Confessions of a Municipal Bond Salesman takes you inside Lebenthal's world as he learns the bond business from his mother, battles the Social Security tax on municipal bonds, takes on New York's many fiscal crises, and ultimately passes the Lebenthal & Company torch to his daughter Alexandra.
After Lebenthal enlightens you with some of his famous ruminations, anecdotes, proverbs, and aphorisms, he offers unique advice on what you can take away from them, such as:
- Recognizing opportunity
- Overcoming any obstacle
- Ethics and morality at work
- The secrets to selling
- Avoiding procrastination
- And much more
By following the lessons found in Confessions of a Municipal Bond Salesman, you too can become the next great municipal bond salesman or saleswoman—or anything else for that matter. All you need to do is listen and learn. Chances are you'll discover your inner voice and become adept at using it to succeed in every aspect of life.
From the Back Cover
Praise for CONFESSIONS of a MUNICIPAL BOND SALESMAN"Jim Lebenthal is as lively as ever—camera in hand, he captures the splendor and the squalor, the diversity and the energy of the city he loves. Somehow even a cynical old timer like me can't resist his joie de vivre."
—Paul A. Volcker, former chairman, Board of Governors of the Federal Reserve System
Jim Lebenthal learned the bond business at his mother's knee, the movie business at Jack Warner's knee, how to make nature films at Walt Disney's knee, and advertising at David Ogilvy's knee. Now you can learn to build your career at Jim Lebenthal's knee.
Mention real estate, and up pops Trump, Tisch, or Rudin. Think of fashion and you get Lauren, Armani, or Blass. But talk about bonds, and there's Jim Lebenthal, all alone, and unchallenged.
Full of inside stories that will make you grin or even guffaw, he takes you along on his dazzling life. America's most carefree millionaire shares the fun he had battling the establishment as he turned a modest family business into a famous and familiar brand!
Part memoir, and even more a guide to happiness and self-fulfillment in the workplace, Confessions of a Municipal Bond Salesman also reveals exactly how Jim stood Wall Street tradition on its ear. With pages of breezy and entertaining anecdotes, he brings to life priceless insights that can propel a beginner's career . . . or jump-start a stalled one.