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Consumer Behavior, Ninth Edition Hardcover – January 17, 2010

ISBN-13: 978-0136110927 ISBN-10: 0136110924 Edition: 9th

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Product Details

  • Hardcover: 688 pages
  • Publisher: Prentice Hall; 9 edition (January 17, 2010)
  • Language: English
  • ISBN-10: 0136110924
  • ISBN-13: 978-0136110927
  • Product Dimensions: 8.8 x 1.2 x 11.2 inches
  • Shipping Weight: 3.6 pounds
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (21 customer reviews)
  • Amazon Best Sellers Rank: #512,648 in Books (See Top 100 in Books)

Customer Reviews

4.2 out of 5 stars
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Most Helpful Customer Reviews

3 of 3 people found the following review helpful By Xavier O. Sanchez on October 19, 2011
Format: Hardcover Verified Purchase
Consumer Behavior has been invaluable in understanding the techniques of Marketing in today's world. The global economy is well covered as well, making this an excellent reference for the student. I highly recommend this book for any marketing student.
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1 of 1 people found the following review helpful By Miss_Bandolera on August 29, 2012
Format: Hardcover Verified Purchase
I loved this book! Everything is written in a very clear way and theirs tons of pictures, one of my favorite classes ever! The seller shipped my book super fast, and I was really happy, thanks!
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By Karla Mosley on March 11, 2014
Format: Hardcover Verified Purchase
The books content is very enlightening, I learned a great deal about marketers and consumers behavior that I wasn't aware of before.
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By Brittney on March 6, 2014
Format: Hardcover Verified Purchase
This item came in in perfect condition. There weren't any dings or rips or anything. It was better than I expected it to be.
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By Aigerim on February 21, 2014
Format: Hardcover Verified Purchase
I really liked this book cuz it is in a perfect condition except highlighter marks. Also, it was very helpful material for my class at the Univeristy
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Format: Hardcover Verified Purchase
I loved everything about this experience from ordering from this shipper. Book is in perfect condition and great price. Highly recommend this book to any business student to understand the mind of the consumer!
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By Arhedge on October 5, 2013
Format: Hardcover Verified Purchase
Excellent Condition. So glad this book was usable. The price was just right and came in handy. Minor notes in the margin but all good.
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By Miriam Matthews on September 15, 2013
Format: Hardcover Verified Purchase
I got this book that is required for a college class and am glad I did. I was in perfect condition and arrived in time for school to start
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