Customer Reviews

Consuming the Caribbean: From Arawaks to Zombies (International Library of Sociology)

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This book breaks new ground by asking how the Caribbean has been created as an imaginary place, a commoditized image in he minds of the outside world, over the centuries since the islands were first plundered and looted by European adventurers. The paradox is that a part of the world which has been the scene of horrible and brutal genocide, followed by centuries of slavery and colonial exploitation, has developed a public image as an innocent island playground, full of sun & fun.

At times the prose is a bit heavy, and the usual array of thick French theorists are paraded through the streets, like an academic carnival. There is nothing particularly unexpected if you know the literature on the region. I would not recommend this as an introduction to the sociology of the Caribbean, but it should be required reading in any advanced course on the area, and it would be useful to read it along with some books on Hawaii, Bali, Israel and Rome to see how identity and tourism have intersected in different ways along different historical trajectories.

The island nations of the Caribbean Sea share an awkward relationship with the USA, and one that is an extension of the former's relationship with European colonial powers. The primary theme that runs thru this history is consumption; specifically the consumption of goods, people, and the environment of the Caribbean by white outsiders. Starting with the initial encounters of Columbus and the spaniards, and progressing thru the dictates of the United Fruit Company and tour companies, this book examines the economic relationship between the Caribbean and outside powers.

The book is divided into several chapters, and each focuses on one theme of this relationship. One chapter examines the natural goods originating in the Caribbean that have been exploited for foreign consumption, to the point that many Caribbean nations cannot feed themselves with the food they grow. Another chapter looks at how colonial and now Western economic policies have created a social structure that destroyed the local natives, and replaced them with a mix of black slaves and their descendants, creoles, and mulattoes; all living in poverty. All of this benefitted the European and American consumer. Another chapter examines the images of the Caribbean, and how they have been formed and transformed to suit the needs of Westerners, whether they be cruise lines, hotel companies, or fruit companies.

The book itself is not too long, but the text is quite condensed with lots of references. The subject matter is a conglomeration of history, economics, sociology, and geography. The topic is interesting, and the approach is innovative. A warning though, the book assumes the reader has some initial historical knowledge of the Caribbean from the 1500's onwards. Overall, a good read but not great.