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5.0 out of 5 stars Pleasantly surprised!, January 7, 2011
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This review is from: Consumption, Identity and Style: Marketing, Meanings, and the Packaging of Pleasure (Comedia) (Paperback)
I bought this item from Pennywise via Amazon about 2 months ago and I have to say it was shipped to me from the US to Australia within 2 weeks. Perhaps the most efficient e-commerce transaction I have ever made! I would recommend this e-retailer for future book purchases - timely and efficient, and the product arrived quite securely and intact.

The book itself is a gem...it is certainly a classic in the field and was one of the first texts I read (back in the early 1990s) on the subject of consumption and identity. Perhaps it is one reason why over the 15 years since I first read it, I completed an MPhil and PhD in the areas of consumer research, marketing, and advertising, and now lecture and research in that field.
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Consumption, Identity and Style: Marketing, Meanings, and the Packaging of Pleasure (Comedia)
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