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Contemporary Business 2000 (The Dryden Press series in management) [Paperback]

Louis E. Boone (Author), David L. Kurtz (Author)
3.9 out of 5 stars  See all reviews (15 customer reviews)


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Book Description

0030262569 978-0030262562 December 2000
Boone and Kurtz's Contemporary Business continues to be the premier introduction to business text and package, edition after edition. With each new edition, this best-selling author team builds and improves upon their past innovations, creating the most technologically advanced, student friendly, instructor supported text available. Contemporary Business 10th Edition is packed-literally-with innovation, giving students up-close, hands-on experience with the dynamic world of business. As the hundreds of footnotes reveal, the text is as up to the minute as publishing will allow-and the Boone and Kurtz Web site complements the textbook with additional resources. Instead of just offering students a glimpse of the 21st century marketplace, this entirely new book provides a firsthand, personal experience, enabling readers to feel the excitement of wrestling with real-world business issues.
--This text refers to an out of print or unavailable edition of this title.

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About the Author

For the past 35 years, Louis E. Boone and David L. Kurtz have pursued distinguished academic careers. Each has taught at a number of major U.S. and foreign universities and the two have collaborated in writing best-selling books. Their publications have been translated into Chinese, French, Indonesian, Italian, Polish, Portuguese, and Spanish. They have lectured extensively throughout North America, Europe, Asia and Australia.

Boone and his wife live in Mobile, Alabama, where he is an emeritus professor of business at the University of South Alabama and where his collection of Barbizon art, among the finest in the United States, is now part of the permanent collection of the Mobile Museum of Art.

For the past 35 years, Louis E. Boone and David L. Kurtz have pursued distinguished academic careers. Each has taught at a number of major U.S. and foreign universities, and the two have collaborated on writing best-selling books. Their publications have been translated into Chinese, French, Indonesian, Italian, Polish, Portuguese, and Spanish. They have lectured extensively throughout North America, Europe, Asia, and Australia. Kurtz and his wife live in Rogers, Arkansas, where he holds a university professorship at the University of Arkansas in nearby Fayetteville. --This text refers to an out of print or unavailable edition of this title.

Product Details

  • Paperback: 723 pages
  • Publisher: Dryden Pr (December 2000)
  • Language: English
  • ISBN-10: 0030262569
  • ISBN-13: 978-0030262562
  • Product Dimensions: 10.8 x 8.5 x 1.4 inches
  • Shipping Weight: 3.8 pounds
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (15 customer reviews)
  • Amazon Best Sellers Rank: #4,015,942 in Books (See Top 100 in Books)

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Customer Reviews

15 Reviews
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Average Customer Review
3.9 out of 5 stars (15 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

2 of 2 people found the following review helpful:
5.0 out of 5 stars Best business book, March 3, 1999
By A Customer
This review is from: Contemporary Business (Hardcover)
Best book written ever in the field of business. Ideal for any students either majoring or non majoring in business and acctg.
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4 of 5 people found the following review helpful:
5.0 out of 5 stars The top book in the field with the 1997 version stiill #1, August 23, 1997
By 
Boone and Kurtz continue their mastery in writing business books for business and nonbusiness students with this edition. The original version was in hard cover and an interim edition was put out in paperback: The 1997 version has just been released and it excels, too. The chapters are very well written with superb examples, great end-of- chapter video cases, and a solid support package. The instructor's manual is very helpful and comprehensive, too. Sadly, the authors joined the pack by relegating business law to an appendix. However, sometimes even leaders follow. If there is a better intro. to business book than this, let someone present it. At least a few graduate schools use it at the beginning of their master's programs in business and management, too. The best news is that the new version is out. However, this version can be used with relevance very appropriately over the next decade.
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2 of 3 people found the following review helpful:
4.0 out of 5 stars Packed With Information, September 16, 2000
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BullandBread (St. Croix, Virgin Islands USA) - See all my reviews
I'm taking an on-line college course, and this is this textbook. It's full of up-to-date information that relates well to today's business world. An excellent introduction book to the fascinating world of business.
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Inside This Book (learn more)
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First Sentence:
Distinguish between business and not-for-profit organizations. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
managing financial resources, business etiquette, doing business online, active capital, machine group, economic challenges facing global, nonpersonal selling, wholesaling intermediaries, entrepreneurship alternative, pulling strategy, odd pricing, nontraditional marketing, pushing strategy, alternative pricing strategies
Key Phrases - Capitalized Phrases (CAPs): (learn more)
United States, Assessment Check Answers, Second City, Empowering People, Global Environment, Achieve Business Objectives, New York, Marketing Management, Best Buy, General Motors, Federal Reserve, Internal Organization, Global Markets, Ethical Controversy, Home Depot, The Entrepreneurship Alternative, General Electric, Manage Information, Using Technology, Starting Your Own Business, Human Resource Management, Customer-Driven Marketing, Labor-Management Relations, The Framework of Contemporary Business, Business Week
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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