|Amazon Price||New from||Used from|
Erik Peterson, Vice President of Strategic Consulting, Corporate Visions, helps companies and salespeople around the world win at the three-foot level—when they’re sitting across the table from their most important prospects. Companies such as GE, AmerisourceBergen, and Oracle have sought his help to create their simple, differentiated, and memorable story. Peterson has delivered consulting, keynotes, and messaging skills workshops to more than 10,000 salespeople in 13 countries, and he leads a team that’s delivered this work in 56 countries around the world.
Tim Riesterer, Chief Marketing Officer and Senior Vice President of Products and Consulting, Corporate Visions, is a recognized thought leader and practitioner in the area of marketing and sales messaging. His first book, Customer Message Management, focused on increasing a marketing department’s impact on selling by providing customer-relevant, salesready messaging and tools that salespeople will actually use. Now, he’s turned his attention to salespeople themselves and what actually happens when they are in front of the customer with their lips moving.
|Length: 4:44 Mins|
Great read for all businesses, organizations involved in selling a complex solution. It is a practical approach to messaging and to engage buyers and customers in a way that... Read morePublished 3 days ago by Robert C. Bowen
I find it useful. I recommend it for people who looking for new approach in sales and negotiation . Good.Published 6 days ago by Ipatiouk
Conversational and fun to read. This book shows you a new perspective on selling and gives you tools to use for connecting with your prospects in a unique way.Published 12 days ago by L. Adams
Great analogies are used to hone in the important messages. Highly recommended for anyone involved in sales who are keen to further refine and develop their craft.Published 1 month ago by Cang Tran
I've read this several times as well as participated in the live workshop. In my 25+ years of sales, it's been one of the most memorable and impactful classes.Published 2 months ago by PL from NC
This is the only business book I couldn't put down until I finished it. "Conversations that Win" is a winner! Read morePublished 4 months ago by Genie Fuller, Creator of Referrals 4 Profit E-Learning Programs
Excellent book with innovative ideas. Many useful suggestions to be used in our marketing activities. It frames the best approach to landing prospects.Published 5 months ago by Alan L. Rolnick