Corporate Planning, Avalanches and Strings is the ideal business person’s guide to long-range strategic planning. Dr. Anderson discusses the "tried and true" techniques of old fashioned corporate planning, disclosing their failures and the reasons for them. In Corporate Planning, Avalanches and Strings, she introduces the new and exciting approach of the bird dog that seeks out opportunities, and the innovative methods to implement these strategies.
Corporate Planning, Avalanches and Strings is also an excellent advanced text for students who want to learn the latest techniques in long-range strategic business planning. Dr Anderson’s clear prose and excellent examples guide the student through the morass of esoteric business terminology, clarifying the real world issues and presenting equally real world business solutions.
Corporate Planning, Avalanches and Strings is a must for every professional’s library, for corporate strategists and for business students.
