Review
“Sonnenfeld gives an outsider's view of how far the industry has come and which way it is headed as it responds to both economic and social factors.”–Journal of Forestry
“This book shows corporations how to avoid public affairs disasters and in some cases how a company's every act can dig it further into a hole-in-the-ground.”–David Allen in Pulp and Paper Week
“This book shows corporations how to avoid public affairs disasters and in some cases how a company's every act can dig it further into a hole-in-the-ground.”–
From the Publisher
Sonnenfeld gives an outsider's view of how far the industry has come and which way it is headed as it responds to both economic and social factors.
