1 of 1 people found the following review helpful:
5.0 out of 5 stars
WOW !!, July 6, 2001
By A Customer
This review is from: Corporate Voodoo: Business Principles for Mavericks and Magicians (Paperback)
This book has woven it's magic into my thinking and view of the world - both personal and business. It's stuff that I have felt for many years but have not seen presented in such a compelling and intriguing way before. The ideas are portrayed in a very provocative, entertaining and digestible way and the case studies give real examples to show how it can be applied in the real world.
This really is a must for anyone who has worked within big blue chip companies and for those who are frustrated by the sheer arrogance and incompetency of large customer unfriendly businesses.
Most of all - it is a must for bosses of those blue chip companies and those same large unfriendly businesses that have traded for too long in their outdated "temporary monopolies" as Rene Carayol puts it.!
Get the Vooddoo into your life !
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