Cracking the Millionaire Code: What Rich People Know That You Don't [Audiobook, Unabridged] [Audio CD]

Robert Allen (Author), Mark Victor Hansen (Author)

Product Details

• Audio CD
• Publisher: Books on Tape; Unabridged edition (May 2005)
• Language: English
• ISBN-10: 1415916799
• ISBN-13: 978-1415916797
• Average Customer Review: 3.0 out of 5 stars  See all reviews (71 customer reviews)
• Amazon Best Sellers Rank: #3,846,924 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

116 of 133 people found the following review helpful:

2.0 out of 5 stars Disappointing, poorly writtten, July 11, 2005

By 

Shane A. Brewer (Canada) - See all my reviews
(REAL NAME)   

This review is from: Cracking the Millionaire Code: Your Key to Enlightened Wealth (Hardcover)

I picked up "Cracking The Millionaire Code" as I had read "The One Minute Millionaire" before, and enjoyed it. However upon reading "Cracking The Millionaire Code", I was left thinking, "What did I get out of this book?"

Essentially this book is about creating "Enlightened Wealth", or rather earning money to give it away to charities. Now don't get me wrong, I'm all for philanthropy, but this book attempts to be both spiritual to all beliefs and be about wealth creation, and ends up doing neither.

Robert Allen and Mark Hansen's universalism is dripping out of this book. Plus they over utilize the "rely on the higher power" without really getting into how to go about it. Again, not that I believe contacting a "higher power" for seeking wisdom and understanding. However too much of this book is just repeating the statement, "Seek the higher power." Want a better marketing plan? Seek the higher power. Want to increase your sales? Seek the higher power.

There are a couple of good points in this book, but they are few and not worth the time and effort to search them out.

If you offended but the "higher power" idea, steer clear of this book. If you offended by "universalism", steer clear of this book. If you don't want to waste your time, steer clear of this book. 2 out of 5 stars.

21 of 23 people found the following review helpful:

2.0 out of 5 stars A Let Down, September 10, 2005

By 

M. Robert Steers (Sydney, Australia) - See all my reviews
(REAL NAME)   

This review is from: Cracking the Millionaire Code: Your Key to Enlightened Wealth (Hardcover)

As a reader, if this is your first look into enlightened wealth creation and the world of MV Hansen, then this is not a bad book to start with. However even as a first book it is incredibly light reading, and I would certainly recommend "One Minute Millionaire" over this book.

In a nutshell the book lacks flow, trys to employ too many "clever" techniques in writing and really only covers most of the ground covered in other books by the same authors.

Truly and unfortunate dissapointment

14 of 15 people found the following review helpful:

4.0 out of 5 stars Hokie, but still valuable, January 9, 2006

By 

L. Harris (Kansas City, MO USA) - See all my reviews
(REAL NAME)   

This review is from: Cracking the Millionaire Code: Your Key to Enlightened Wealth (Hardcover)

I listened to the audio CDs of this book (unabridged) and I have to say that I was feeling somewhat inspired about halfway through the CDs. They have a system for how to come up with ideas(million dollar ideas of course), and show how to flesh those ideas out. It really is helpful to be exposed to structured ways to make an idea into a money-maker. My thought processes were expanded by the list of questions and steps they led you through as you processed your idea(s).
The acronyms were over the top by the 5th CD, STAR, DIAMOND, ANGEL etc. (They have the "Chicken Soup" group to appease after all.) As said in other reviews, the use of the phrase "Higher Power" starts to wear after a while, whether you believe in God (as I do) or some other diety. They are trying to be everything to everyone, and they should lay off that.
In retrospect, the greatest value I've gained from these guys is thinking about the fine art of collaborating with other companies/individuals in search of mutual profit.
These guys think in an opportunistic way about everything: "How can I angle to get a buck out of everything I say or do?" They reference their website about a thousand times, which you must sign up to use; they promise to only use your personal information for reputable companies they have contracted with to offer you products you may find valuable. They are also masters of product placements for kickbacks (I'm assuming) from the companies they promote. For example they reference FedEx numerous times as an example company, but UPS not once. My tone may be a bit sarcastic, but I really am looking at the world in a different way in terms of thinking of cross-promotion opportunities where everybody profits.
If you can look past the cheesiness they had to include for the Chicken Soup folks and watch how these guys operate (as detailed in the book and also as they try to operate on you, the reader), you will likely walk away with a keener sense of how to spot money-making opportunities and know how to capitalize on them in an ethical way.