Customer Reviews

Cracking the Networking CODE: Four Steps to Priceless Business Relationships

5 star:		(15)
4 star:		(4)
3 star:		(0)
2 star:		(2)
1 star:		(1)

 

 

I have long believed that it was more reliable, easier, and even safer to deal with people you knew, valued and trusted. NETWORKING WORKS IF YOU HAVE THE RIGHT ATTITUDE and KNOW HOW TO DO IT. Unfortunately most business people are too self-focused and don't know how to effectively connect with others at business networking functions.

In an entertaining and enlightening way, this book illustrates how networking is much, much, much more than just handing out business some cards and shaking hands.

If you desire to learn how to better connect with others and earn long-term and profitable relationships with them, Read and RE-READ THIS BOOK.

In Cracking The Network CODE; 4 Steps To Priceless Business Relationships by progress agent Dean Lindsay, readers will discover the many expansive possibilities generally not seen by the novice entrepreneur in starting a business of their own. Cracking The Network CODE enables the mastery of many skills, going about the matter with the varying angles including: "37 Questions for Defining a Powerful Networking Plan", "9 Strategies for Opening Face-to-Face Relationships", "16 Examples of Proven Places to Network", and a great many more. Cracking The Networking CODE is particularly recommended reading for those engaged in business, sales, and marketing, as well as corporate-level management responsibility or engaged in career development.

Dean has done his research and put together a 'progressive' book that is clear, simple and superb in this subject matter.
He has a fun AND fundamentally sound approach to a topic that never goes out of style and he brings some 'street smarts' wisdom to his presentation.
Gather some of his pearls for your personal and business use and wear them with pride and profit.

George Hendley
Coauthor of Meditations for the Road Warrior

Dug this book. Really liked the style. Liked the lists. Easy to read. Easy to refer back to. No Bull. No fluff. The author is NOT on an ego trip. Real. I could tell he really wanted to help people network better. I am glad my manager had me read this book.

This book is right on. I really got a great deal out of it. The author does a great job in keeping it light. I have already re-read several sections. Cool, funny and highly beneficial read for anyone in wanting to making meaningful and profitable connections with others.

I bought this book from Amazon.com because it is Recommended Reading by the United Professional Sales Association.

Thank You UPSA. AWESOME BOOK. I have already read it twice and ordered a half a dozen for associates. Eye opening and genuine. 'Be Progress' and read this book.

This review is long over due. I got a great deal out of this book. Not only did it provide great to the point tips on building business relationships by truly connecting with others, it also Did NOT give me that "Pie in the Sky" feeling I often get when reading many similar books (books which cause the cynical part of me to cringe!) I also enjoyed Dean Lindsay's unique and casual writing style. Spoke right to me.

Cracking the Networking CODE is awesome. My mother saw Dean Lindsay speak at a conference in Atlanta and told me I had to get this book. She was right. Witty and powerful. If your business involves networking you must read this book. Relationships really are all about trust and progress and this book nails it. Thanks Mom.

"I know what your parents said, but you must talk to strangers."
What's the last book you've read on networking? As a six-year member of Business Networking Int'l (BNI), I was leery about reading one more book about networking. I was wrong!

Author and speaker Dean Lindsay has a humorous way to remind us that networking is about trust, value, liking yourself... and that networking is an art, actually a skill, a creative process.

I believe with many things that we know, sometimes we need to be reminded about things like: Every time we network, we should play the role of a "progress agent," working to find mutual benefit.

If we need to network to grow our business or find good resources, Lindsay gives us the important "rehash" of the type of common mistakes and pitfalls - as well as the benefits of being a successful networker. Boy, did they hit home.

His 4-Step "Cracking the Network CODE" is: C: Create personal curb appeal (not new shrubbery but a "friendly" facelift)
O: Open face-to-face relationships (with those who want one)
D: Deliver solid first impressions (duh, mother always told us that)
E: Earn trust (easy to say, but hard sometimes to accomplish in today's e-mail, fast-paced business life.

Personally, as an extrovert I am energized by meeting new people and networking with them (even recalling my parents' warning about strangers). That is not true for everyone. Lindsay said, "Just because someone could, does not mean they will refer you to others." So networking is mostly about personal contact, ongoing relationships and as stated earlier, being a "progress agent."

And the book contains wonderful quotes and business reminders that we may or may not already know. Sometimes I get upset when a person I met networking doesn't want to interact, but then as the book says, I need to go on to the next person I meet, keep lines of communication open and work to build the kind of relationship that is mutually beneficial. It is not about collecting a bunch of strangers' business cards ... but turning strangers into friends. www.ArmchairInterviews says this is worth reading to be refocused and energized.

This book is so today, fresh and upbeat. I laughed often at the way the author used pop culture refrences to prove his points. I stopped reading once and put on some Charlie Parker just because he made some quick aside mentioning the musical great.

Cracking the Networking CODE will not only help you build great relationships, it will crack you up. Cool book.