This dynamic guide for business journalists and corporate communicators contains the most useful information on crafting news and feature stories, planning and producing corporate publications, and earning credibility and reader attention. It is a valuable reference that will be used again and again by both beginners and seasoned corporate writers and editors in their daily business of creating communication materials.
The Craft of Corporate Journalism
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Book Description
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About the Author
A former corporate communicator, journalist, columnist, advertising creative director-copy chief, and freelance writer specializing in business-organizational communications, Lionel Fisher is the author of three non-fiction books in the self-help genre.
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5.0 out of 5 stars
A Writer's Bible,
This review is from: The Craft of Corporate Journalism:Writing and Editing Creative Organizational Publications (Kindle Edition)
Here is a an treasury of great tips and examples from someone who has polished his craft and now clearly and generously shares his experience. I would recommend this to all writers who want to earn an income from their art. For me, this is a well-rounded guide that is a frequently used reference alongside "The Elements of Style" by Strunk and White, and "The Chicago Manual of Style".
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