Customer Reviews

Creating a Business Plan: Your Dream Concept Made Real

5 star:		(7)
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I bought this book because I had a great idea. I have very little real business experience and needed a loan to get started. The bank wanted a business plan and I didn't have the slightest clue how to write one.

This book is a fantastic, down to earth, easy to read 'how to' book for the average Joe. After reading this book, you'll be able to walk into any bank and show them that you're serious and know what you're talking about because you have a solid business plan in hand thats ready to go.

I completely recommend this book to anyone that needs to write a business plan. Worth every penny.

Thanks to Mr. Kerner's work I finally feel as if my dream concepts can be made real! For me the business world has always been rather daunting, never knowing where or how to begin. Yet, the clear, step-by-step approach laid out in this book is effective in breaking it all down. It's clear Mr. Kerner wants to help you succeed, and his humor throughout the pages helps to make the process of creating a business plan much more enjoyable! Highly recommended, this book is written for people like you and me!

I started a business about a year ago, and things were going well. There was just one problem, when I wanted to expand ie: get a loan, I didn't have a business plan. I needed something to give me clarity and help me organize my thoughts so that I could present them to a bank. After trying several online business plan guides I found this book. The instruction is clear, and after completing it, I actually understood what went into my plan. A great buy!

Let's face it, starting your own business is difficult. When I came up the idea for my own small business, I was consumed with the details of the business- not the business plan. This book as helped walk me through the in's and out's of my business plan, and ultimately, helped land me a loan from my bank. Thanks for keeping it simple!

I wish I had read this book sooner, maybe I would have opened my own business! This book takes you into the most mysterious thing about opening a small business - the business plan. I always heard that banks wanted them, but I had never seen one. Now, by reading this book, I not only saw one, but I saw it in action. This book has great tips, humor, and a knack for talking in a way that non-business majors can understand. Read it and see just how you too can get rolling on your dreams!

Mr. Kerner helps the reader, in a simple step-by-step approach, to address those items that must be included in an effective business plan. He leads you through the process so gently that before you know it, the plan is done and ready to open doors for new entrepreneurs everywhere. I particularly like the fact that Mr. Kerner has successfully started businesses, and provides us with the tools he would have liked available himself.

A good teacher has the ability to communicate information clearly. A great teacher has the ability to communicate information clearly, but also help the student find application in their life. Nik Kerner qualifies as a great teacher. But that isn't all, this author has actually started businesses. This book isn't simply theory, it is practical and has proven results. Thanks, Mr. Kerner!