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Creating the College Man: American Mass Magazines and Middle-Class Manhood, 1890-1915 (Studies in American Thought and Culture) Paperback – May 25, 2010

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Editorial Reviews


“Examines how ‘going to college’ became that quintessential middle-class experience and, moreover, how it reshaped the archetype of the American businessman for the emergent economic base of corporate capitalism.”— John Pettegrew, author of Brutes in Suits: Male Sensibility in America, 1890-1920

“A valuable contribution to the scholarship on the several areas it pulls together: the histories of popular magazines, the success ethic, business, higher education, and intercollegiate athletics.”—Michael Oriard, author of Reading Football: How the Popular Press Created an American Spectacle

“[A]n engaging contribution to the history of the mass media that provides evidence of the power of magazines to shape our mental lives.”—Bookforum

“Clark’s book is a valuable addition to the growing historical literature on the meaning and significance of higher education in America. . . .[I]t clearly and thoroughly illuminates crucial sources of popular images of college life.  Such images remain familiar to this day and, whether we realize it or not, shape our own expectations and perceptions of what college is and should be about.”—The Cutting Edge

“Articulate and engaging. . . .the findings here are significant and timely, suggesting how college education acquired its democratic value and even utility, less from curricular changes than from larger norms and narratives attached to it by educators, editors, and advertisers.”—Thomas Augst, Journal of American History

About the Author

Daniel A. Clark is assistant professor of history at Indiana State University.


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