See buying choices for this item to see if it's one of the millions that are eligible for Amazon Prime.

31 used & new from $0.01

Have one to sell? Sell yours here
 
 
The Creative Attitude: Learning to Ask and Answer the Right Questions
  
Tell the Publisher!
I’d like to read this book on Kindle

Don’t have a Kindle? Get yours here.
 
  

The Creative Attitude: Learning to Ask and Answer the Right Questions (Hardcover)

by Roger C. Schank (Author), Peter Childers (Collaborator)
4.5 out of 5 stars See all reviews (2 customer reviews)


Available from these sellers.


8 new from $25.11 23 used from $0.01

Customers Who Bought This Item Also Bought

Tell Me a Story: Narrative and Intelligence (Rethinking Theory)

Tell Me a Story: Narrative and Intelligence (Rethinking Theory)

by Roger Schank
5.0 out of 5 stars (1)  $21.60
Coloring Outside the Lines

Coloring Outside the Lines

by Roger Schank
Virtual Learning: A Revolutionary Approach to Building a Highly Skilled Workforce

Virtual Learning: A Revolutionary Approach to Building a Highly Skilled Workforce

by Roger C. Schank
Engines for Education

Engines for Education

by Roger C. Schank
4.0 out of 5 stars (5)  $35.95
The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization

The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization

by Thomas Kelley
4.4 out of 5 stars (46)  $19.77
Explore similar items

Product Details

  • Hardcover: 384 pages
  • Publisher: Scribner (July 14, 1988)
  • Language: English
  • ISBN-10: 0026071703
  • ISBN-13: 978-0026071703
  • Product Dimensions: 9.2 x 6.1 x 1.5 inches
  • Shipping Weight: 1.6 pounds
  • Average Customer Review: 4.5 out of 5 stars See all reviews (2 customer reviews)
  • Amazon.com Sales Rank: #1,139,008 in Books (See Bestsellers in Books)


Tag this product

 (What's this?)
Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organize and find favorite items.
Your tags: Add your first tag
 
Help others find this product — tag it for Amazon search
No one has tagged this product for Amazon search yet. Why not be the first to suggest a search for which it should appear?

Sell a Digital Version of This Book in the Kindle Store

If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store. Learn more

 

Customer Reviews

2 Reviews
5 star:
 (1)
4 star:
 (1)
3 star:    (0)
2 star:    (0)
1 star:    (0)
 
 
 
 
 
Average Customer Review
4.5 out of 5 stars (2 customer reviews)
 
 
 
 
Share your thoughts with other customers:
Most Helpful Customer Reviews

 
9 of 9 people found the following review helpful:
4.0 out of 5 stars Intelligence and Knowledge are best leaned not taught, September 19, 2000
By Timothy Johnson (Taylor, Michigan United States) - See all my reviews
I first came across Roger Schank's writing during my undergarduate studies at Eastern Michigan. In doing a research project on how the mind learns, I ventured into artificial intelligence (Schank's specialty). As a teacher I was quite taken by the idea of learning via inquiry or question. Though this is typically thought of as the Socratic method, it is surprising that so few of us are willing to utilize this concept. Schank takes you down a road where failure only enhances the possibilty for success; where questions open an entirely new world of answers. After reading this book, I wondered "why" anything followed tradition and set my own course for facilitating knowledge for myself and my students.
Comment Comment | Permalink | Was this review helpful to you? Yes No (Report this)



 
3 of 3 people found the following review helpful:
5.0 out of 5 stars "The last question is the answer.", January 2, 2003
By John C. Dunbar (Sugar Land, TX United States) - See all my reviews
(REAL NAME)   
Roger Schank has written a great book on creativity. He shows how asking the right question(s) in the right place lead you to innovative solutions.

He describes how we think unconsciously using scripts. It is only when this script fails do we consciously start to think. He calls this an anomaly. It is by asking questions and using "remindings" as inputs to questions that we can develop creative solutions to these anomalies. Anomalies + Explanations = Creative Thought.

The author has thought very deeply on the creative process. You must read it several times to fully apply his techniques. He gives you plenty of lists and questions to use as suggestions. He tells you how to form questions, and how to tweak them.

This is one of the best books on creative thinking that I've read.

John Dunbar
Sugar Land, TX

Comment Comment | Permalink | Was this review helpful to you? Yes No (Report this)


Share your thoughts with other customers: Create your own review
 
 
 
Only search this product's reviews



Customer Discussions

 Beta (What's this?)
New! See all customer communities, and bookmark your communities to keep track of them.
This product's forum (0 discussions)
  Discussion Replies Latest Post
  No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
Topic:
First post:
Prompts for sign-in
  [Cancel]


Active discussions in related forums
   
Related forums


Product Information from the Amapedia Community

Beta (What's this?)



Look for Similar Items by Category


Don't Slip and Slide

HeatTrak Heated Walkway

Keep your walkways safe and clear of snow and ice using the HeatTrak heated walkway.

Shop all HeatTrak heated walkways

 

Best Books of 2008

Best of 2008
Find our top 100 editors' picks as well as customers' favorites in dozens of categories in our Best Books of 2008 Store.
 

Keep Out the Cold

Shop for Weatherproofing Supplies and Accessories
Eliminate frosty drafts in your home with weatherproofing supplies and accessories found in the Home Improvement Store.

Shop now

 

Best Books

Best of the Month
See our editors' picks and more of the best new books on our Best of the Month page.
 

 

Feedback

If you need help or have a question for Customer Service, contact us.
 Would you like to update product info or give feedback on images?
Is there any other feedback you would like to provide?

Your comments can help make our site better for everyone.



Where's My Stuff?

Shipping & Returns

Need Help?

Your Recent History

  (What's this?)
You have no recently viewed items or searches.

After viewing product detail pages or search results, look here to find an easy way to navigate back to pages you are interested in.

Look to the right column to find helpful suggestions for your shopping session.

Continue shopping: Top Sellers
Glenn Beck's Common Sense
Glenn Beck's Common Sense
Darkfever
Darkfever by Karen Marie Moning
The Lost Symbol
The Lost Symbol by Dan Brown
$16.17

Conditions of Use | Privacy Notice © 1996-2009, Amazon.com, Inc. or its affiliates